MARKETING SUPPORT We’ve built a powerful brand, and it keeps getting stronger. In all Banjo’s locations, we have a reputation for product quality and great customer service, and our marketing strategies consistently reinforce our tradition of exceptional quality and excellent customer service. The strength of the brand and the unique customer experience continues to keep customers coming back. Our team of experienced marketing professionals create and implement innovative and successful marketing programs. All national campaigns, social media and digital, promotions, point of sale material, customer relationship programs and local area marketing programs are designed to drive customers to your store, maximise sales and to enhance the customer experience. In addition, a comprehensive program of product development is in place and products are continuously monitored and reviewed to ensure they meet the ever changing trends and desires of our customers. Our pricing strategy ensures that while our customers enjoy consistency, they always receive excellent quality at great value prices.
We offer marketing support to all stores, and marketing training is provided at a local level to ensure all franchisees are trained and up to date with the latest marketing methods and tools.
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