2020-2021 ROC CTEC Catalog

Instructor : Walter Suazo walter_suazo@kernhigh.org

Brief Description : The Digital Marketing program will help students understand target audiences and how to reach and persuade them using platforms such as Facebook, Instagram, Twitter, and YouTube. Students will build a brand story from the ground up. They will learn to use digital marketing, social media, create content, and

through all the basics and help them explore the avenue of digital marketing and put it into practice.

personal brand.

Through coursework, practical training, and internship/community classroom experiences, students will develop the skills to pursue careers in digital marketing, social media management, branding, graphic design and content creation. Students will also have the chance to participate in competitions, events, and

Course : One year AM ONLY 7:30 AM - 10:30 AM

:

Location : CTEC Dress Code : Business Casual

- Google Fundamentals of Digital Marketing

High School Credits Available : 15 Elective credits per semester A-G approved course : Meets area “G” approval for UC & CSU admisions

“My experience in the Digital Marketing program has taught me how large of an impact social media marketing can have and how to optimize the results in multiple ways.”

- Danny Solis, Ridgeview High School

Made with FlippingBook Learn more on our blog