Horton Farmers’ Market Celebrates Expanded Hours by Peri Hayes Sarah Noble is the Manager of Marketing and Communications for the St. Thomas Economic Development Corporation which began managing Horton Farmers’ Market in 2021. Responsible for their marketing, Sarah, offers, “Part of how our team supports the Market also includes business support for the vendors, so I am also available to meet with vendors regarding their own marketing efforts.” “The Horton Farmers’ Market is an incredible asset in the community,” she continues. “It’s essentially a small business incubator with a very specific focus. We are continuously looking for ways to provide growth opportunities for the businesses participating in the Market. Opening for a midweek option has been a goal of ours since we started this journey, and we are very excited to be in a position to move ahead with our Wednesday Market this year. Farms don’t just have produce available on Saturdays -- produce grows all week!” The new Wednesday Market pilot is scheduled to run from June 5th until August 28th, 4:30 pm to 7:30 pm. “It will have a different vibe than Saturday mornings,” Sarah reveals. “And provide some unique dining options that won’t necessarily be available in the mornings: live music and a licensed patio, in addition to the opportunity to shop. We are excited to welcome folks who may be unable to join us on Saturdays, as well as those who just need more market in their week. The timing is perfect to pop in on the way home from work, or enjoy dinner with friends and family.”
you may end up buying week-to-week. If you haven’t been to the Horton Market in a while — or perhaps you’re new to the community and you haven’t joined us at all yet — make this the year you make the Market part of your routine.” As Sarah concludes, “The important piece for visitors to remember is that the dollars they spend at a farmers market also go further in the local economy than dollars spent elsewhere. Buying local food has a multiplier effect of 1.4 -- 2.6 throughout the wider local economy. While the individual dollars may seem small, the overall impact adds up and that’s exciting to be part of. Every visit to the Market gives back in tangible ways, while also being some of the most delicious food you’ll find for your table. The Market is a bit magical like that.” Those with inquiries are encouraged to email hortonfarmersmarket@stthomas.ca. Moreover, subscribe to their newsletter at hortonfarmersmarket.ca to be informed of their highly anticipated special announcements and themed days.
Within a 60 km radius of the Market, vendors must grow or produce the overwhelming majority of what they sell. Asked about the businesses which will be featured this season, Sarah exclaims, “We have an incredible vendor family. Every year, that fam- ily grows and we have the opportunity to welcome new farms and small local busi- nesses – every Market day is a little bit different, while also having plenty of opportunities to discover local products
JUNE 19 - JULY 13 THEY’RE FOUND IN TREES Tweet, Tweet...... everybody’s chirping about Norm Foster’s new comedy about bird watching!
Birders, William and Mitchell sit under the same tree every day and discuss birds, life, loss, and ladies’ underwear. Then along comes Paula! Will three be a crowd?
www.psft.ca 519-782-4353 Get Your Tickets
PortStanleyFestival FestivalTheatre
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Hometown St. Thomas • June 2024 • Page 3
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