Decent Ice Cream: Matt and Gen’s Meaningful Endeavour by Peri Hayes Matt and Gen Kroeker introduced Decent Ice Cream to the local community in 2023. Gen, Owner of Seed Confections, launched her business in 2016 -- which she temporarily closed upon receiving a breast cancer diagnosis. Decent Ice Cream is the creative endeavour which produced supplementary income for the wedded couple. Gen feels fulfilled to be utilizing culinary techniques developed over the previous 20 years, while simultaneously recognizing their upliftment as a healing and immersive outlet. As Matt passionately asserts, “This is an art form.” Filling his creative space with enthusiasm and imagination, Matt supports Gen’s knowledge about the execution process. “Our goal,” the pair declares, “Is to make ice cream that you can’t get anywhere else. This is a way for the community to experience something new. We want to bring joy to other people through unique flavours, delivered in an upscale manner.” Decent Ice Cream provides authentic, house-made flavours in limited edition batches, sold by the pint. Matt details his inspiration to embody a feeling, image, or memory through their product, imparting, “Nostalgia is a beautiful thing to me.” He highlights their Ode to Summer combination, which includes cheesecake, a lime-margarita swirl, strawberry and rose notes. “We are trying to capture a moment,” he explains. Each release is carefully curated, presenting several flavours. Their original Jelly Donut flavour contains infused donut, as well as generous chunks of cinnamon sugar and delightful hints of vanilla in each bite. Matt and Gen welcome requests, as they enjoy reintroducing fan-favourite flavours when applicable. “The goal,” Matt reveals, “Is to bring back the flavours that really do well.”
For Large Jobs, Small Jobs, Professionals and DIYers R-SAFETY has Everything for your Lawn & Garden Chainsaws,Edge Trimmers, Lawn Mowers, Blowers If you need it, we have it and if we don't we'll find it for you! 6548 Sunset Road, St. Thomas ON Info@burkesproducemarket.ca • Store: 519-637-2890 Introducing our new subscription box service! We’re thrilled to offer three convenient sizes to meet all your needs. Plus, you can personalize your box with a selection of locally sourced artisanal and producer products. Visit us online to order! www.burkesproducemarket.ca Exploring Decent Ice Cream has been a bonding adventure for Matt and Gen, as they nurture each other’s growth as a team and paint the blank canvas of this business. Gen offers, “I am most excited, because this is a joint project. Matty is my best friend, and we like spending our time together. This has really been fun. For Matt, it’s, “The opportunity to be able to support Gen -- to come up with this idea together, and celebrate the creativity of it.” In unison, they each express gratitude for their utmost companion and life partner. Seed Confections is located at 159 Ross Street, where Decent Ice Cream operates Pop-Ups every other weekend: Friday afternoon into the evening, as well as on Saturday during the day. Visit Decent Ice Cream on Instagram to view a variety of product visuals, and for more information, peruse the designated Decent Ice Cream section at seedconfections.com.
Thank you for voting Pyza Deli St. Thomas’ Favourite New Business!
Authentic Polish Deli offering a selection of meats and cheeses, desserts and baked goods, and freshly prepared hot food, including soups, cabbage rolls, pierogis and more!
Visit us at 125 Ross St. on the corner of Ross and Wellington 226-956-0650
39 Burwell Road, St. Thomas, ON (519) 633-5884 • sales@r-safety.ca www.r-safety.ca
Page 38 Hometown St. Thomas • June 2024
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