Legacy Report 2024

Digital Platform & Audience Development

Premiere Date: July 1, 2023 Format: 24 x 3–8-minute episodes, 1 x 30-minute episode, 3 x 60-minute episodes

Description

Three digital-first series were created for our online audiences. KSMQ+ is a series of short stories that features art, history and/or culture in or near Austin representing events, people, and communities, and is shared exclusively on Facebook/YouTube. Reading for Life is a partnership with the Austin Public Library, where classic novels are selected for discussion with a professor and librarian for different viewpoints, streamed live, then broadcast later on. KSMQ & A is a documentary-style program that took the opportunity to find out how southeastern Minnesota is faring on the abuse of illegal drugs such as meth and street fentanyl, as October is Substance Abuse prevention month. This was streamed and later broadcast.

KSMQ+ Austin’s Riverside Figure Skating Club’s annual show

Impact

KSMQ continues to explore and learn about online and streaming possibilities for our programming. We are developing online platforms and content to provide a greater resource outside of broadcasting alone, becoming more visible to our current viewers and new audiences who watch online. People are changing their viewing habits, and we are changing with them to provide more streaming and platforms to watch.

Distribution & Reach

Platform

Reach (July 1, 2023 – June 30, 2024)

Broadcast* Including repeat broadcasts

3 episodes broadcast | 11.5 hours broadcast

Streaming

28 episodes posted | 4.5 hours available | 3,766 streams

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