Introduction The Events Industry Council’s (EIC) Equity Task Force retained multicultural and inclusive marketing communications consultancy The Culturist Group to undertake analysis and produce a summary of key insights and recommendations of the EIC’s multi-layered Equity Benchmarking Study of EIC global leaders and membership. This summary communicates key learnings and recommendations which reflect the study results and the study’s initial consultant analysis to arrive at three key sections. What We Know: This section communicates the structure of the global benchmarking study, its origins, focus and deconstructs the survey to reveal alternate strategies and best practices for future research initiatives. What We Learned: Here the summary synthesises recommendations and best practices for phase 2 and future research and initiatives from the study with a special focus on the diversity of the respondents and implications on the EIC’s work to address diversity, equity and inclusion, and the focus on racism and systemic racism. What’s Next: This section focuses on the strategic recommendations that follow from the study’s learnings and that are suggested for the development of resources to help empower the industry in its pursuit of the EIC Equity Task Force’s Equity Acceleration Plan in subsequent phases, and addresses data collection, communication and inclusion practices to engage more underrepresented and marginalised members of the industry.
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