WGS Magazine May June 2024

they’re different. “You may use a biological in one instance and for some reason it doesn’t have the performance that you expected but in another setting it might work really well. It takes time to figure all that out,” Pezzini shared. “I think that’s one of the challenges with biologicals is that you do have to be somewhat patient with them and you have to become kind of a student of them as well to really understand how to use them effectively.” Identifying the details of what works, how, and in what way and circumstance is a gained knowledge that Taylor Farming and others within agriculture have a strong commitment to learning and sharing within the industry. Collective communication and alignment is what can lead to a healthier industry and population. Practices and beliefs about what’s best for different operations may vary, and opinions may differ on the details, but events like the Salinas Biological Summit provide space for those conversations and conveyance of information to stay free flowing.

The 2024 Western Growers Biological Summit is set for June 25-26 in Salinas, Calif. “We received very positive feedback from our grower members that the event was well worth attending,” said Dennis Donohue, CIT Director. “We placed a premium on useful information and sufficient time to network.” Confirmed speakers for the upcoming event include Dave Puglia, President & CEO of Western Growers; Karen Ross, Secretary of the California Department of Food and Agriculture; Don Cameron, Vice President and General Manager of Terranova Ranch; Stuart Woolf, President & CEO of Woolf Farming & Processing; Guy Kawasaki, marketing specialist, author and Silicon Valley venture capitalist; and many more. Tickets can be purchased at www.salinas-summit.com.

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21 Western Grower & Shipper | www.wga.com May | June 2024

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