Metro Atlanta Land Bank - Social Media Strategy

Table of Contents

Table of Contents Brand Overview

1

2 2 2

About Metro Atlanta Land Bank

SWOT Analysis

Social Media Strategy

4

Draft Website

8

Newsletter/Mailing List

9

Facebook Linkedin Instagram

10 11

13

Social Media Strategy Snapshot

14

Social Media Action Plan Social Media Content Plan

15 17

Posting Schedule

20

Further Recommendations

21

Me t ro At la n t a La n d Ba n k | So c ia l Me d ia Ma rke t in g St ra t e g y Pla n 1

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