PROPRIETARY AND CONFIDENTIAL
Brand Assets
Strengths
Weaknesses
Quality
Needs Improvement
The angles of the photography.
Photography
The photography tells a story.
The photography could greatly benefit from some direction and style.
The photo quality.
The lighting.
The presentations have consistent brand voice.
Needs Improvement
Presentations
The presentations lack uniformity.
The presentations cement the voice of the brand but unfortunately fail to create any visual consistency
The logo isn’t legible on some of the presentation slides. The presentation features multiple different unknown fonts.
Brand Audit & Assessment
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