HEART OF ENGLAND CO-OPERATIVE | CASE STUDY
THE CHALLENGE:
The Heart of England Co-operative Society was seeking support to help plan and manage its annual conference event in November 2022 for over 100 people. The event needed to communicate the society’s successes with its staff, allow suppliers to showcase their products and services, as well as celebrate its 190th birthday. The conference was also a way that the leadership team could share future strategies and new product developments from suppliers with the wider team.
The Heart of England team approached AlphaGraphics to help them plan, execute and manage the conference and needed support in all areas - from the venue and contractor sourcing, print and design requirements, video support, giveaways and hosting support on the day. As well as encompassing the society’s #bettertogether theme, the conference was to be held during the World Cup 2022 and just before Christmas, therefore needed to encapsulate these elements into the content, look and feel of the event.
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