Shiftpinagths
NorthBaybiz 27 tSot ecposu fnot re rt hl oe wNeorr tdhe mB aayn wd , i hn ieg ihnedr ucsot sr tys By Jessica Zimmer T he wine industry needs to pivot again, say North Bay wine growers and wineries, frustrated by bleak forecasts for wine grape and wine sales from the January 2024 Unified Wine & Grape Symposium. Industry leaders are turning away from solutions that had been effective early in the pandemic. Direct to consumer (DTC) orders have dropped because of general rate increases from carriers like FedEx and UPS. And demand and profit margins for high-priced, leisurely tastings are down, due to an increase in food and gas prices. NorthBaybiz 27
March 2024
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