September 2022

TEXARKANA MAGAZINE

2022 REALTOR SPOTLIGHT 10 REASONS TO UTILIZE A REALTOR Selling a home by owner is tempting with websites such as Zillow to help with information acquisition. Some do not realize, however, how much time and money a Realtor can actually save a homeowner. Realtors bring their knowledge of the housing market and experience to the table to provide a potentially cost-saving experience to buyers and sellers.

PRICE. Homeowners who sell their homes on their own typically generate less than homeowners who work with a Realtor.

ACCESS TO BUYERS. Through the Multiple Listing Service, professional contacts and their own database of prospects, Realtors can help you reach the widest range of customers.

MARKETING EXPERTISE. Realtors know the best ways to advertise to attract buyers, plus they can use the marketing muscle of their brokerage to promote your home.

NEGOTIATION SKILLS. With bargaining experience and expert understanding of the market, Realtors can help you close the deal at the price and terms you want. SALES SKILLS. Realtors can evaluate your home and suggest improvements to get you maximum value, and they’re skilled at handling showings to generate a positive response.

TIME. Realtors have the time and expertise to handle open houses, showings, inspections and the dozens of other tasks that would take you away from your work and regular routine.

EXPERIENCE HANDLING PAPERWORK.

Buying or selling a home involves reams of paperwork that can be hard to understand. Realtors thrive in this world.

KNOWLEDGE OF SERVICE PROVIDERS. Realtors can refer you to their network of top-quality lenders, lawyers, inspectors and repair people to make sure you get the best result in every stage of your deal.

KNOWLEDGE OF NEIGHBORHOODS. Realtors know local communities and can help you find a home in the neighborhood that works best for you.

ADVICE AFTER CLOSING. An experienced Realtor will continue to support you as questions pop up after the deal is done.

20

2022 REALTOR SPOTLIGHT

Made with FlippingBook - Online catalogs