Jon Carson Consulting December 2018

December 2018

SMART Goals for 2019

Will you personally — or for your business — set goals in 2019? Before making plans, keep this number in mind: 41 percent of Americans give up on their New Year’s resolutions (goals) by the end of the first

not something that’s measurable. But saying you’ll encourage five people per day is. Here’s another measurable goal: I will never let a negative issue affect me for more than 120 seconds.

And finally, one helpful Tester rule for setting goals is to discover your “why.” Why is the goal so important to you? When you assign meaning to your actions, you’re much more likely to achieve success. Ask yourself this: Why do you want to make a million dollars? Maybe the answer is that you want to retire early. Why do you want to lose 50 pounds? Because you’ll be able to start running again to stay in shape. The nugget here is once you define your “why,” you’ll find your way . It is your deeply held purpose that will keep you on task. I’ve had a goal for a long time of 38 and 250 — that’s my waist size and weight from high school days. It’s been a while since I’ve visited either of those. But I can tell you that since we moved to our little farm in July, I’ve refocused on that 38-and-250 goal again. You can see how far I’ve come in just a few months. The key for me is reminding myself why I want to get in shape. I want others to think to themselves, “Man, what is Dave doing? I want some of that!” I can be an even more effective encourager when I treat myself with respect and healthy choices. The world needs more encouragers. I give glory to God for this little farm. It’s been a fun few months of hard work, good living, and enlightenment. I found my “why,” and it has helped me uncover the way. Just two more inches and 20 pounds to go. If I can do it, so can you. I’ll be there to encourage you all the way. Sit down and set your S.M.A.R.T goals for 2019 right now! -Dave Tester


After (Nov. 2018)

week of January. The No. 1 reason for goal failure is failing to write down the goal. Only 7 percent of goal-setters typically achieve their goals, and that’s because they have a plan. Your goals should be smart and create a path toward self-improvement and success. But the goals should also be S.M.A.R.T. It’s the tried and true method recommended by the goal-setting gurus. I’m getting transparent here to illustrate how S.M.A.R.T goal-making applies to me this year. The S stands for specific. My plan is to increase my business revenue by 14 percent. On a personal level, I plan to lose 17 pounds this year. Notice how I chose a specific figure for each. The next letter is M, for measurable. Saying you want to be happier this year is

The next two letters of the acronym are A for attainable and R for realistic. These two work hand in hand. Can a new salesperson generate a million dollars in revenue in one year? I suppose so, and I’m sure it’s been done. However, I’m not sure how realistic that is going to be. Let’s apply that to a fitness goal. Can I work out three times per week? Yes. Can I bench press 500 pounds? No, that’s not realistic. Let’s make certain those two qualifiers are being met. The last part of S.M.A.R.T. is T, for time- bound. A goal without a deadline is just a wish. If you want real, tangible results, you need to set milestones along the way to ensure you’re on track.


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