ITN - ISRAEL TRAVEL NEWS ONLINE - February 2023

HOTELS

THE ACCOR CHAIN WILL OPEN FOUR NEW HOTELS IN ISRAEL T he international hotel chain Accor announces that it is expanding its operations in Israel, this in light of

After the success of the Ibis Jerusalem city center hotels, the chain is opening more hotels in Israel

proved that there is a great demand for the international brand in the variety of hotels, and therefore the chain decided to introduce additional brands to Israel and as mentioned, four new hotels are expected to open soon: During February 2023, the Elkonin Hotel is expected to open in Tel Aviv under the MGallery luxury brand. The hotel is located in the heart of Neve Tzedek and will reopen after 109 years, after being carefully restored while preserving the first and original hotel built in 1913. The hotel has a modern and elegant eclectic design and includes 42 rooms and 2 luxurious suites, a panoramic roof with a pool, a luxury spa and a unique restaurant of the group Robuchon with fragrances of Michelin stars. During March 2023, the Theater Hotel is expected to open in Jerusalem, also from the MGallery brand. This is a hotel in the Jerusalem theater complex that includes 73 rooms, including 2 suites, 700 parking spaces, 5 dining options and a spacious

digital solutions that maximize exposure, optimize the day-to-day operations of the hotel and enhance the customer experience. In Israel, the chain opened the Ibis Jerusalem hotel in the city center about five years ago, which includes 124 well- equipped guest rooms. In 2019, the chain opened the Ibis Styles Jerusalem hotel in the city center, which is housed in a historic building and contains 104 different guest rooms, including standard guest rooms and family rooms, mini suites and rooms with balconies. The hotel is designed in a unique way that is influenced by the atmosphere of the area where it is located, Machaneh Yehudah Market. The public areas as well as the hotel rooms are designed as an homage to the market of Jerusalem, the colorful fruits and vegetables and the colors that make up the Machaneh Yehudah Market. The entry of the Accor hotel chain into Israel with two Ibis hotels in Jerusalem

the success of the IBIS Jerusalem hotels in the city center. During 2023-2024, the chain will open four hotels in Israel – two under the MGallery brand, one under the Swissotel brand, and in 2024 a Pullman hotel will open in Jerusalem. The international Accor chain is one of the largest chains in the world. It counts over 5,500 hotels worldwide spread over 110 countries with over 40 different brands. The group has over 50 years of experience in the hospitality industry and an unparalleled portfolio of brands, ranging from luxury brands to tourist- grade brands, combined with one of the most attractive international customer clubs in the world. Beyond accommodation, Accor enables new ways to live, work and play, through the combination of food and drinks with nightlife, well-being and co- working spaces. The group also provides

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