Drupa Prepares Show (CONT’D FROM PAGE 45)
in Düsseldorf, Germany. In these volatile times character- ized by major social and also rapid technological chang- es and global megatrends, companies have to react, said show organizers. Those who do not anticipate important developments and adjust accordingly will endanger their competitive advantage and waste opportunities for the fu- ture. Carbon emissions have caused sustainability to be- come an essential part of long-term company strategies. Depending on the use of resources, the printing and pack- aging industries are already using manufacturing proce- dures that save energy and resources today. drupa will explain the important facts for sustainable production of print and packaging solutions and which trends are evolv- ing within the sector in order to achieve the goal of a cir- cular economy. Topics like circular economy, automation, printing/fin- ishing 4.0, artificial intelligence, platform economy and connectivity will play a central role in the conference pro- gram and expert forums. Why is printing more important than ever in the digi- tal age? Why do customers not always perceive printed products as sustainable? And how do you calculate your carbon footprint? These are just some of the issues that will be discussed in the drupa cube in 2024. In more than 50 sessions, the conference will offer inspiration and ex- pertise. The program will feature five keynotes from inter- national industry specialists and presentations about top- ics such as increasing business success, circular economy and sustainability, the future of print and packaging as well as sessions and best practice examples regarding new business models and trends. Touchpoint sustainability will deal with the role of the printing and paper industries in sustainable transformation and offer an overview of current, mid- and long-term de- velopments. Touchpoint packaging will concentrate on visionary packaging solutions and bring brand owners together with designers, print service providers and converters. The in- volvement of students and young talents in partner proj- ects with exhibitors promises unique packaging solutions for folding boxes, labels, flexible packaging and corrugat- ed cardboard. In addition, there will be discussion of im- portant questions regarding global megatrends and their impact on packaging production, for example sustainabili- ty or e-commerce. The five key topics of touchpoint pack- aging are neo-ecology, connectivity, globalization, con- sumer mind and future regulations. Big ideas, tiny budget – for many young companies, it is not easy to make the right contacts and establish their solutions on the market. For this target group, drupa has created a special platform: drupa next age (dna). Newcom- ers, young talents, start-ups and established companies can network on a level playing field, find matching partners for cooperation and exchange innovative business ideas.
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March 11, 2024
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