April 2021

b e a c h b o u nd BOARDWALK ELECTR I C R I DES 4150 Mission Boulevard, Pacific Beach boardwalkelectricrides.com

Dan and Marlene Borelli knew they were onto something special when they opened their electric ride rental shop back in 2016. At the time, electric scooters were having a moment and tourists were looking for new ways to tour the busy Pacific Beach board- walk. Boardwalk Electric Rides offers a mix of rentals and guided tours that show off the best parts of this buzzing beach com- munity. Naturally, they saw a dip in business when the pandemic first hit. But Marlene says when they reopened their doors that summer, the community rose to the occasion. “Locals have really kept us going,” she says.With sales nearly doubling their previous years’ totals, they plan to open a new shop in Mexico come 2022.

SAN DI EGO MAGAZ INE 79

Made with FlippingBook - professional solution for displaying marketing and sales documents online