Get visible online and attract clients to you, don't chase them!
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Must-have's for growing your website
@hellomedia.dream.team @hellomediateam www.hellomedia.team
Checklist
Hi, I’m Kylie and I build brands!
I help your business get visible online, and simplify your digital marketing so you can grow your business. I work with you in workshops, 1:1’s, webinars, masterclasses, coaching & more!
Thank you!
I'm stoked you've taken the time to download my checlist ~ Must-haves for growing your website ~ which I've put together to help your website shine! You may think design elements aren't that important, but this list is the result of years of experience working with clients and on my own business, plus hours meandering down internet rabbit holes & heaps of continuous learning on my behalf.
I share it with you so that you can save hundreds of hours of your own time finding ways to drive more traffic to your website and get conversions!
Enjoy!
Kylie Mowbray-Allen www.hellomedia.team
Growing your website The purpose of a website is to turn visitors into clients or customers. First, understand who your visitors are, speak to their needs and solve their problems, give them a clear action step to take next. BUT, what should that action be? To buy something? Sure! To book your service? Sure! But also ~ get their email address!
Grow your website
Your social media efforts get you visible and raise brand awareness, your email marketing gets you directly into their inbox - a great, personalised touchpoint, your SEO efforts get you found on google searches, your great copy for your content and blogging shows your expertise, credibility and solves your customers/clients problems, and your design shows your professionalism and brand personality! Get stuck into growing your website & grow your business!!!!!
Credit card details so you can sign up to Shopify (selling something?) or Wix. Checklist Facebook page account & Instagram logins (for Facebook & Instagram shop set up) What brand assets do you already have? Logo? Colours? Fonts? Add your branding into the theme section of your site (refer to your Branding kit in Canva) Add your logo in a png format, plus a version you can use for your favicon Keyword research (Get SEO savvy) and then weave your keywords through your content so you can get found on google!.
Checklist
Design your site map - what's important on your site? What call to actions do you need?
What design and layout do you want? Research templates and looks
Images of your products (preferably with white background), you (for your about page), and any other images you’d like to include on your site Plan and create your pages in Shopify or Wix Images: Have you optimised & resized them? * (see our bonus on page 7) Have you named them correctly? Have you added your alt text?
What content should be displayed on your home page?
Checklist
About story with an image.
Product description with clear F&B's for the product with optimised images & alt text completed
A blog post with an image
FAQs (read more about that here)
Social media links
Publish your website with your own domain name!
Prepare and optimise your images for your website
Step 1:
Tinify (reduce) your images to reduce the size. It's a fantastic free platform, or you an upgrade to PRO if you'll use it a lot (I do!)
Step 2: Rename the images using keywords, and describe the image
File name
bite-size-conversations-jenni- walke-kylie-mowbray-allen
www.hellomedia.team
Testimonials
Branding & Social Media Magician love this description of Kylie for sure she knows how to weave her magic.
~ Sandra B., Renate Jewellery
Absolutely recommend purchasing one of Hello Media’s courses to anyone who is thinking about starting an online business or already has a presence !! Kylie’s extensive knowledge of digital marketing, together with her personable approach, skills and advice will have you reaping the rewards!!
~ Caroline L, Knicked
I simply can’t say enough about how much Hello Media has helped me with my social media! I’ve done courses and meetups with them and regularly listen to their fortnightly webinar on digital marketing, and it constantly amazes me the depth of knowledge Kylie and her team have about the subject; and the tips and tricks they share to implement it! Furthermore, I’ve met a wonderful tribe of like-minded business people through both Hello Media and Kylie’s “Positive, Passionate Business Women,” who are an endless source of inspiration and encouragement. Thank you Kylie and Hello Media, I’d be floundering in the social media jungle without you!
~ Jacqui M., Jacque's Dolls Direct
www.hellomedia.team
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Help! I don't know how!
It's time to get you visible online!
hellomedia.dream.team
hellomedia.team
Hello Media ~ Digital Marketing Coach
HelloMediaTeam
www.hellomedia.team
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