ADvantage SRBP Deck July 2022 - Final

Must Do

ADvantage Standardized Reporting

The ADvantage Partners must utilize Standardized IRI Reports every period with the Top 85 Vendors

Definitions:

Benefits: • Consistent cadence of reporting • Drive engagement with Vendor and ADvantage Partner • Improve IRI usage with our Vendor Partners

POG Tracker Report •

Identify gaps in a vendor’s points of distribution (stores authorized vs. stores scanning); along with, in-stocks and service levels. • Ahold and Delhaize Local Brand specific reports available. • DC and Retails Ops Report • Provide the business health by vendor or item from both a DC and Retail Perspective for both retail service levels and in-stock percentage. • Highlights metrics such as: • Store Scanning activity • DC item level data • Store item level data • Seasonal/Holiday YOY Report • View of a vendor’s seasonal readiness vs. previous year. • Report can be for all items, specific items, or specific majors/categories for the seasonal lift. • Ahold and Delhaize Local Brand specific reports available. • Period Unsaleables Report • View of a vendor’s Unsaleables for each local brand, for all items, all activity, for a given period. • Ahold and Delhaize Local Brand specific reports available. • Period VIC Report • Details of a vendor’s VIC violations for a selected timeframe.

DC & Retail Business Health

Seasonal/ Holiday YOY Tracking

On Shelf Availability

Standardized IRI Reporting Collaborate!

Vendor Inbound Compliance

Unsaleables Management

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