FUNDAMENTALS
PROPERTY MANAGEMENT
Is YourWebsite a Billboard in the Desert?
HOW PROPERTY MANAGERS CAN CREATE THE PROPER BRAND
by Tiffany Monday Richmond
Management Company. Will they find your website on the first page of Google or Bing and call you or, will they find your competition? What can you do to help position
hy is it important to build a quality Property Management
(Property Investors) that want to work with your property manage- ment company. Now, you have this wonder- ful-looking website that is easy to navigate, but is anyone finding it online? A new Property Investor might have decided to buy an invest- ment property and may be looking online today for the best Property
W
website? Simple: you need to create a brand that represents you and your team. The website should be easy to navigate and have a call to action on each page. A call to action will guide the reader into contacting you and your business. Ideally the call to action is to bring in new owners
your propertymanagement business for success online?
Consider searching for a reputable Search Engine Optimization (SEO)
28 | think realty magazine :: august 2021
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