TFA Strategic Articulation & Fund Development Strategy

9.0

BALANCED SCORECARD (APPENDIX E)

It is recommended that TFA begin to measure its impact with a balanced scorecard. Below see a illustrative conceptual model that can be viewed as the beginning of a design of the scorecard. This will largely be an internally managed tool among leadership and members. This will allow the organization to know at a glance where to focus its attention for its near term efforts and energy. The metrics included should be viewed as ideal and will need to be evaluated for data collection feasibility, usefulness and impact. This should be revisited and finalized in a focused scorecard implementation critical initiative.

Balanced Scorecard Design Draft Financial Objectives

PROGRAM IMPACT Objectives

TARGET

CURRENT

TO TARGET

TARGET

CURRENT

TO TARGET

Racial Equity

X

X

X

Increase in Revenue

X

X

X

Usage of Equity Calculator

X

X

X

Number of Funders

X

X

X

Atlanta Residents trained in CREW Climate resilient quality of life Healthy safe affordable housing Healthy Living Health Equity Metrics used by all partners Number of community member displacements Attendance at arts and culture events Thriving artists, arts and creative entrepreneurs

X

X

X

Diversity in Funder Type

X

X

X

X

X

X

Members Objectives

X

X

X

X

X

X

TARGET

CURRENT

TO TARGET

X

X

X

Number of Members

X

X

X

X

X

X

Net Promoter Score

X

X

X

X

X

X

X

X

X

Internal Brand Objectives

Jobs for economic advancement

X

X

X

TARGET

CURRENT

TO TARGET

Percentage of Jobs in Communities with a Livable Wage

Number of Followers

X

X

X

X

X

X

Mobility in our Neighborhoods

Number of Communications

X

X

X

X

X

X

Number of Events

X

X

X

Transit Ridership

X

X

X

Impact Performance

On or above target

Below target / Trending on target

Below target

56

TRANSFORMATION ALLIANCE STRATEGIC ARTICULATION MAP & FUND DEVELOPMENT PLAN REPORT

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