e Price of Forgetting e tragedy is not only environmental but also cultural, as we've lost generations of knowledge about working with natural materials. Many artisans who understood textures from plant bers and seasonal production have disappeared due to the rise of synthetic, industrial production. Now, we are rebuilding that knowledge using biotechnology, as companies invest millions to create water-resistant and durable plant-based materials, challenges our ancestors addressed with traditional techniques. e Circular Return e circular fashion movement represents more than environmental necessity, it's a return to pre-industrial logic. e eight principles of circular fashion weren't revolutionary concepts to our great-grandparents. ey were common sense. Before planned obsolescence became
pineapple leather, sourced from 480 leaves of 16 plants for one square meter, emphasizes a return to labor-intensive natural processes. e Glow-Up e trend of bioluminescent fabrics adds depth to fashion narratives. ese materials can glow for over 12 hours a er just ve minutes of light exposure, moving beyond mere aesthetics. ey embody a rejection of synthetic sterility, o ering garments that respond to their environment and feel alive. is capability highlights fashion's essence of transformation and expression, qualities o en lost in synthetic materials.
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