2022 in numbers
Net Sales
SEK million
Net sales growth driven by increased demand for Hemnet Plus and Premium, price adjustments and continued strong demand for agent products.
900
889 SEK million
+ 22
720
540
%
360
180
0
2018
2019
2020
2021
2022
Adjusted EBITDA
SEK million
Adjusted EBITDA increased by 26 percent in 2022, as a result of high operating leverage coupled with strong revenue growth and focus on cost control.
450
448 SEK million
+ 26 %
360
270
180
90
0
2018
2019
2020
2021
2022
Average revenue per listing (ARPL)
SEK
Revenue from listing services continues to be Hemnet’s largest revenue stream and in 2022 the number of listings was in line with the record high number from 2021. ARPL continued to grow as a result of pricing of products for property sellers and increasing sales of value-added services.
3 500
3,275 SEK
+ 33 %
2 800
2 100
1 400
700
0
2018
2019
2020
2021
2022
Time on site 1)
Million hours
The pandemic generated a record interest in homes. During the autumn of 2021 the extreme interest normalised somewhat, but Hemnet use during 2022 remained at almost the same levels as prior to Covid.
65
53 Million hours
- 17 %
52
39
26
13
0
2018
2019
2020
2021
2022
Number of visits per month 2)
Million visits
During 2022, on average, Hemnet had 51.1 million visitors per month. This makes us Sweden’s largest property platform by far. In line with the time on site, number of visitors per month normalised during 2022, from the inflated numbers during Covid.
65
51 Million visits
- 20 %
52
39
26
13
0
2018
2019
2020
2021
2022
1) Hemnet and SCB (Central Bureau of Statistics). Refers to all Swedes over the age of 14. 2) Google Analytics
Hemnet Group | Annual and sustainability report 2022 · 9
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