Reigniting growth - Annual Report and Accounts 2024

Responsible business Supporting our community

We are driven by our guiding principles to make a positive impact and we encourage our staff to give something back through charitable and voluntary activities. Adaptive Grand Slam partnership We continued to build our partnership with the charity Adaptive Grand Slam (“AGS”), an inspiring charity founded by Martin Hewitt. After sustaining life-changing injuries in Afghanistan that left his right arm paralysed and ended his military career, Martin turned his focus to establishing AGS. This remarkable organisation aims to inspire and support the disabled community through extraordinary challenges and adventures. The mission of AGS resonates deeply with our core values at Brooks Macdonald. Our commitment to do the right thing and make a difference align perfectly with AGS’s dedication to helping disabled people overcome obstacles and achieve their goals. This synergy extends to our work in personal injury investment. By collaborating with legal professionals and expert witness financial advisers, we provide comprehensive support to individuals rebuilding their lives after serious injuries. Our partnership with AGS underscores our dedication to making a positive impact on the lives of those affected by serious injury.

Charity event: around the island Mallorca cycle challenge

This year, a group of employees embarked on an epic adventure, taking on the Around the Island Mallorca Cycle Challenge as part of our Group’s fundraising efforts. Over the course of just three and a half days, the team cycled the entire perimeter of Mallorca, braving the island’s renowned rugged terrains and steep inclines. Each day, riders chose between two routes tailored to different skill levels, ensuring everyone could soak in Mallorca’s breathtaking landscapes whilst pushing their physical limits. This event wasn’t just about the ride; it was a unique chance for colleagues from various regions and offices to connect in extraordinary ways.

As the roads got tougher, the spirit of teamwork shone through. Participants cheered each other on, fostering new, invaluable connections. The camaraderie extended off the bike as well, with everyone coming together to celebrate their hard- earned accomplishments. This challenge underscored the incredible dedication and spirit of the people at Brooks Macdonald. Despite the gruelling demands, the joy and satisfaction were evident, and the team’s collective efforts raised over £23,000 for our two chosen charities - surpassing our initial fundraising goal by a significant margin.

50 Brooks Macdonald Group plc Annual Report and Accounts 2024

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