SPECIAL REPORT
A Quick Trip Around the GLOBE Recognizing Important Differences in Culture to Better Understand Yourself and Others
Jim Servi, Ph.D. Assistant Professor of Management UWSP Sentry School of Business and Economics
q Culture is the collective programming of the mind that distinguishes the members of one group or category of people from others. (Hofstede 1980, 2001). q Shared motives, values, beliefs, identities, and interpretations or meanings of significant events that result from common experiences of members of collectives that are transmitted across generations. (House et al 2004). Definition Of Culture
Global Leadership and Organizational Behavior Effectiveness (GLOBE) is an organization dedicated to the international study of the relationships among societal culture, organizational practices, and leadership across the globe. (http://globeproject.com) GLOBE 2020 is the largest cross-cultural study of human behavior ever attempted. It is designed to offer UpToDate rigorous scientific findings on cultural practices, leadership ideals, and trust dynamics around the world.
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GLOBE: 1990’s to 2020’s
GLOBE 2020 Culture Dimensions • Uncertainty Avoidance: The extent to which members of a society avoid uncertainty by relying on established social norms, rules, and bureaucratic practices. • Power Distance: The degree to which power is distributed equally among the members of a society. • Institutional Collectivism: The extent to which members of a society encourage and reward collective action and collective distribution of resources in the society. • In-Group Collectivism: The strength of ties within small groups such as family and circles of close friends. • Gender Egalitarianism: The extent to which members of a society minimize gender role differences and promote gender equity and equality in the society.
Phase 3: Leadership Behavior, Ideal Leadership, and Leadership Effectiveness •Focus: The fit between CEO leadership behavior and Ideal Leadership •24 countries/societies •Over 80 researchers •Over 1000 CEOs •Over 5000 members of Top Management Teams
Phases 1 and 2: National Culture and Ideal Leadership • Focus: Relationship between national culture and ideal leadership • 62 countries/societies • Over 150 researchers • Over 17000 middle managers • Over 900 local corporations • Nine cultural dimensions: values and practices
Phase 4: GLOBE 2020 •Focus: Change in national culture; ideal leadership and national culture; national culture and trust antecedents •143 countries (over 99% of world GDP) •425 researchers • Over 60000 respondents • Questionnaire in 138 versions of 60 languages
• Eleven national culture dimensions • A new set of leadership dimensions
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Center for Business and Economic Insight
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