Agent Link - June 2020

JUNE 2020

in $10,000 in commission. His agents are continuing to sell through video calls, and they had the whole process set up and ready to go very quickly. Cases are being issued in 1–3 days, and they are doing really well. By not only assessing the threat but also leveraging it, Danny has continued to see great results. He is just one example of the opportunities we will bring producers through Producer Sensei. If you have a great opportunity for agents like Danny does, we will help you get in front of them through Producer Sensei. We’ve also been inspired by carriers who have taken it upon themselves to accelerate the underwriting line. We see you rising to the occasion, and it is inspiring us to do more. Inside this edition, we give you an in-depth look at Producer Sensei and how this platform will provide new and better opportunities for you. Turn the page to read more! We can’t wait to see what you think! To finding the opportunities, 1 +800 535 4545 -Stu and Senia Gramajo INSIDE 1. Giving You a First Look at Our Exciting New Initiative 2. Care for a Pepsi, Comrade? 2. Why Strategic Branding Is Crucial to Your Success 2. The Secret to Leading in a Crisis 3. You Don’t Want to Miss Out on Producer Sensei 6. Your Guide to the Perfect Virtual Happy Hour

A Brand-New Channel to Reach Producers

and a wealth of other resources. Calling on the success of last year’s Top Producer Summit and inspired by the thousands of producers we talk to, as well as our innovative clients, Producer Sensei is a dynamic platform available on- demand to producers who are ready for better. At the same time, our platform will connect producers with you . It will connect producers with the most experienced, innovative professionals in the industry who have found opportunities that exist even in a quickly shifting environment — people like our client Danny. Danny, who is in the life insurance market, managed to turn his situation around quickly following the pandemic. Danny manages close to 200 agents, and he quickly trained them all on video calls and how to make virtual appointments successful with prospects and clients. With this training, his agents continued to close business. He helped an agent close a $2-million case on a video call. It brought in over $200,000 in commission. On another video call, an agent closed a $50,000 case that brought

Last month, we shared the benefits of the SWOT method in helping an organization assess strengths, weaknesses, opportunities, and threats to make informed decisions. Well, undertaking the process for ourselves uncovered an incredible opportunity that we are so excited to share with you. As you know, our purpose is empowering agents to change lives for the better. Analyzing our work through the SWOT lens, we realized there is even more we could do to carry out this purpose.The result of our analysis led us to create a brand-new initiative to help our clients connect with agents and empower agents in the process: Producer Sensei . Producer Sensei is a powerful new platform that will equip producers with knowledge and connect them to opportunities. Something we hear from producers all the time is that they want to learn more — they want the knowledge, the know-how, and the industry secrets to better serve their clients. Producer Sensei provides that knowledge through free marketing training

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