LIVING IN THE DIGITAL WORLD
SURVEY RESULTS
Can you provide examples of specific use cases where AI technologies have been successfully implemented in your company? • We are piloting multiple AI solutions, including Gen AI, internally - AZGPT, Jasper, Firefly, Copilot, and others. • Analyze users’ interest preferences based on their behav- ioral data, such as browsing history, likes, and comments, and provide users with accurate and personalized con- tent recommendations to increase user stickiness and usage duration. • Through the AI-driven recommendation system, large retail enterprises can provide personalized product rec- ommendations for customers according to their personal
• We use a thing called Notebook to document processes in case the lead is out of office. • In the manufacturing process, we use AI visual inspection technology. The AI system is trained by a large amount of labeled product image data to accurately identify scratch- es and other defects on the surface of the product. • Large scale investments and a proprietary AI tool. • Ad trafficking and machine learning for data analysis. • Finding efficiencies in tasks, improving quality and speed of work deliverables, freeing time for people to do what they consider high-value, high-skill work. • Integrated into Teams. • For recruitment. • We have incorporated Microsoft’s tools into our day- to-day. Copilot for example helps with note-taking and meeting recaps in a matter of minutes. It’s such an easy and helpful way to be able to reference items discussed, next steps, timelines, etc. • The chatbot on the website or app of the e-commerce company can automatically answer common questions, product information, order status inquiry, logistics track- ing, etc. It can quickly respond to customers year-round, improving customer satisfaction. • Deployed AI resource allocator cutting cloud waste 20% ($7M saved). AI chatbots handle 65% tier-1 queries via Azure NLP with 90-second responses. Led both projects aligning with 2024 vendor strategies.
preferences, purchase his- tory, and real- time behavior. • I use our pro-
prietary AI tools to help flush out met- ric reporting slides to help populate key headlines and keep our details/notes concise.
• In our company, AI technology has been successfully used in customer service. We built an intelligent customer ser- vice chatbot that uses natural language processing (NLP) technology to understand customer inquiries. • ShadowBot RPA integrates Robotic Process Automation (RPA) and AI technologies to create a “smart assistant” tool matrix. In the e-commerce field, during major e-com- merce promotions, robots undertake massive data collec- tion and analysis tasks. • We have an Omnicom AI tool set up to utilize all the sources. • Proofing RFPs and helping craft messaging. • Development and Integration: Integrate the API into your own applications, websites, or other projects. Send requests and receive responses through code to achieve the interactive function with ChatGPT. • The only AI use is for writing captions for advertisements on social media. • Yes we use AI for art generation, operational efficiency (Copilot). I have Copilot help with my calendar, and we use it for messaging testing and improvement - our copy- writers use our custom AI platform daily. • Mainly using thinkspot on top of our big query datasets to use their National Library of Medicine (NLM) to identi- fy insights faster. • We’re encouraged to use AI where it can benefit/speed up our jobs but not replace original thought.
• We are using AI to organize our research, answer questions about research, get an email digest, better manage time, and to create campaign art for concepting, to get ideas for social posts, to rewrite or edit copy, to help manage finan- cials, and more. • Use it in advertising design, product pack-
aging design, poster production, etc., to quickly generate creative visual materials, save design time, and cost. For example, product promotion posters on e-commerce platforms generate unique background images through these tools. • ChatGPT helps develop stronger marketing emails. • Thinkspot, ChatGPT, Grok - use them mostly to overlay my datasets for quicker insights. • Gemini to help craft more professional communications. • For seminar drafting.
JULY 2025
THE EXCHANGE 13
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