The Exchange - July 2025

W elcome to Part 2 of our Digital Trends issue! I hope everyone is having a wonderful summer, enjoying some well-deserved relaxation with family and friends. I recently attended a beautiful wedding at Notre Dame, in South Bend, Indiana, and next on the agenda is a trip to Minneapolis, Minnesota. Maddie is moving there for her second rotation year with Caterpillar. She made so many great friends in North Carolina, so leaving is bittersweet. Dear Healthcare Marketer,

PUBLISHER Nancy A. Leonard P.O. Box 64 Verona, NJ 07044 973-420-1192 naleonard@HMExchange.com ASSISTANT TO THE PUBLISHER Laura Dingman 973-420-1192 laura@HMExchange.com ART DIRECTOR (Ad Submissions) James J. Ticchio jim@directm.com EDITOR (Editorial Submissions) Elise Daly Parker 973-919-1067 editorial@HMExchange.com SOCIAL MEDIA COORDINATOR Katie Leonard

I’m especially grateful for the people in the industry who helped her find great restaurants, fun activities, and a good place to live. Thankfully, we have family in Minneapolis, which gives me peace of mind. I’ve already told Maddie we’ll need to plan plenty of long weekends in the winter visiting family in Florida so she can escape the cold. I’m incredibly proud of her. At 23 years old, she’s killing it. There are a lot of moving parts when relocating out of state. Katie and I will join her in Minneapolis for the Fourth of July weekend. We’ve been using ChatGPT to plan activities and find restaurants. It’s been such a helpful tool! Honestly, I use ChatGPT at least twice a day for all kinds of things: comparing information on gubernatorial candidates, writing poems for friends’ birthdays, and exploring investment questions. Later in July, I’ll be heading to Maine to celebrate some friends’ birthdays. I love being able to ask AI for something like, “Give me an itinerary for three days in Maine.” It’s so convenient! We know we’ve only just begun. The other day, I was watching a show about AI and the future of robotics. It made me wonder, Could robots be caring for us in our old age someday? It’s a fascinating – and slightly surreal – thought. Yet the research and ongoing advances point to robots assisting older people with companionship, independence, and health monitoring, which is already being done through AI! In this issue, you’ll find plenty of insights into how people are using and enjoying all things digital, both personally and professionally. Eileen Rodríguez (The Curry Rockefeller Group, LLC) shares her favorite podcast for leadership tips. Gina Bennicasa (Conexiant) tells of her top-choice series and online restaurant group. Natalie Natoli (Healio Strategic Solutions) has found a helpful online space as she navigates her home’s overhaul. Karima Sharif-Ali (Docer- ee) has something for crime/mob story-lovers. Erica Armstrong (Formedics) has a podcast she’s looked forward to every week for almost 10 years. David Horowitz (TriStar Event Media), in a bit of a departure from digital, shares his journey to preparing his living room for an underwa- ter space (though I bet he’s gone online to gather info). And thanks this month to Nicole Ped- dicord (Dolch) (RXNT) for participating in our Personal Exchange . Nicole is the winner of the 2025 AMM Nexus Rising Star Sales Rep of the Year Award, and Todd Eberhart (Impiricus) won the 2025 AMM Nexus Sales Rep of the Year Award. Congratulations to them both! To gather our Living in a Digital World information and insights, we offered respondents both a multiple-choice survey and a host of open-ended questions. You’ll find the results on the following pages. I’m sure you’ll discover something new to enjoy, learn, or explore through the answers to people’s favorite social media platforms, websites, apps, podcasts, series, and online groups. And, in keeping with the hot topic of AI, plenty of tips and ideas are shared on how to use this digital tool in our personal and professional lives. The future is here…and we can find ways together to use it to make the world a better place! Next month, we’ll have an issue filled with fun ways to relax, unwind, dine, and make the most of our leisure time.

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Copyright ©2025 HEALTHCARE MARKETER’S EXCHANGE. All rights reserved. Address all correspondence to HEALTHCARE MARKETER’S EXCHANGE, LLC, P.O. Box 64, Verona, NJ 07044. The opinions expressed are those of the authors and do not necessarily reflect the views or opinions of the publisher, HEALTHCARE MARKETER’S EXCHANGE. Available by subscription: $36 for 12 issues. Individual copies available at $4 each. Phone: 973-420- 1192. Email: contact@hmexchange.com.

Happy Summer,

P. S. Check out the golf outing to support donations for Sarcoidosis in memory of Gene Conselyea on page 4.

WHY WORK HERE? We’d love to hear from employees and employers!

Send your submissions to Nancy at NALeonard@HMExchange.com or call 973-420-1192 to discuss. *One winner will be chosen in a random drawing. Kids and Family • Photos • Parenting Tips – work balance, navigating college, nutrition, discipline • Family trips • Bragging rights – stories, kids’ accomplishments • Kids’ quotables • Embarrassing and funny moments • Reflections on being a parent • Kids’ mental health • Genealogy stories • Have your passions become your kids’ too? You Could Win a $100 DoorDash Gift Card!* Tell Us About Your

What are your hiring practices? • Ideal candidates • What do you look for?

What are your company perks? • Clubs, Groups, Resources • Professional Development • Holidays and Celebrations

• Interview tips and strategies • Changes in hiring processes • In-person or online interviews • Recruitment practices

• Education • Internships • Personal Experiences • Mentorships • Volunteer Opportunities

Send your submissions to Nancy at NALeonard@HMExchange.com or call 973-420-1192 to discuss.

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