Whistl Magazine Winter Issue 2018

Amailzing! THREE SURPRISING STATS ABOUT ADDRESSED ADVERTISING MAIL

REACH

FREQUENCY

LONGEVITY

OF MAIL IS STILL LIVE IN THE HOME AFTER FOUR WEEKS. 27 %

FOR EVERY 100 MAILINGS SENT, 110 PEOPLE ARE REACHED.

NO ONE-HIT WONDERS HERE. PACKS ARE REVISITED OVER FOUR TIMES.

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Whistl Magazine • Winter 2018

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