The Rise and Fall of the Christmas Card The tradition of sending Christmas cards has a rich history. The practice began in England in 1843 when Sir Henry Cole, a prominent educator and government worker, found himself overwhelmed by the task of writing individual holiday greetings. To save time, he commissioned artist John Callcott Horsley to design a card featuring a festive family scene with the message, “A Merry Christmas and a Happy New Year to You.” The card’s convenience and appeal quickly gained popularity, especially as improvements in postal services made sending mail more accessible. As the custom spread across Europe and North America, Christmas cards evolved into an art form, with intricate illustrations of winter landscapes, holly, and cheerful carollers. By the early 1900s, Canada had embraced this tradition wholeheartedly.Eachcardbecameanexpressionofpersonality and sentiment, often bearing family photos, handwritten notes, and thoughtful holiday wishes. Christmas cards bridged the distance between loved ones, offering a tangible reminder of connection during a season of togetherness. With the rise of colour printing and large card companies in the 20th century, Christmas cards became more affordable and diverse. Glittering snow scenes, Santa Claus, and humorous designs added to the fun. Sending a holiday card stack was common, and cards often included family updates and holiday plans. I, myself, enjoy displaying some of my favourite funny Christmas cards each year. MEDIA GROUP ft Road, Oakville, ON L6K 2G7 0600 drmg.com AD SAVE AD SAVE D SAVE MEDIA GROUP t Road, Oakville, ON L6K 2G7 600 drmg.com MEDIA GROUP t Road, Oakville, ON L6K 2G7 600 drmg.com D SAVE D SAVE D SAVE DIRECT RESPONSE DIRECT RESPONSE DIRECT RESPONSE DIRECT RESPONSE MEDIA GROUP oft Road, Oakville, ON L6K 2G7 0600 drmg.com
In recent decades, however, the tradition has declined. Digital communication now offers faster, more convenient options, making handwritten cards seem outdated. Younger generations may see them as unnecessary, and environmental concerns have contributed to their decline. Yet there is something uniquely special about a physical Christmas card, and for many, it remains a cherished ritual. A holiday card represents thoughtfulness, offering a break from the digital rush and a return to a slower, more intentional form of connection. Reviving the tradition of Christmas cards is a way to bring back a bit of nostalgia and genuine connection. In an age where holiday cheer often arrives as a ping or a notification, a Christmas card can be a meaningful reminder of a time when holiday greetings were sent from the heart. JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC MAILING MONTH JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC MAILING MONTH FULL PAGE 10.875”w x 6 FULL PAGE 10.875”w x 6 FULL PAGE 10.875”w x 6 FULL PAGE 10.875”w x 6
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PROOF DATE: Feb 20, 2024 PROOF DATE: Feb 20, 2024
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MEDIA GROUP 240 Wyecroft Road, Oakville, ON L6K 2G7 1 866 993-0600 drmg.com
MEDIA GROUP 240 Wyecroft Road, Oakville, ON L6K 2G7 1 866 993-0600 drmg.com
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Boomers and Beyond – Elgin • December 2024 Page 9 BRING THE OUTSIDE IN
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