Speakeasy Marketing December 2017

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How Attorney Bortel Increased His Firm’s Revenue by 20% in 9 Months

RICHARD JACOBS ATTORNEY MARKETING SPECIALIST

Attorney Aaron Bortel is a client of ours.

He’s a DUI attorney in California, so his firm operates in one of the most ruthlessly competitive legal markets in the United States. Several of his peers have closed shop over the last year.

Why?

During the last five years, at least, law schools have churned out a constant deluge of freshly minted juniors who are now desperate for business. Their operating costs are close to zero (since Mommy and Daddy don’t charge rent and they can tinker with their website while sitting in Starbucks). So, business is tough right now for experienced attorneys who need to earn a decent living wage and support a family. Yet, while his peers have been worrying about where their next meal is going to come from, Mr. Bortel has not only kept his head

above water, but he’s increased his firm’s revenue by 20 percent.

point where it now produces a dependable flow of qualified leads? This one-sheet case study shows you.

Even better, his website now attracts more cases than he needs, so he regularly refers business to other attorneys who aren’t so fortunate.

speakeasy.marketing/bortel

How did he do it?

–Richard Jacobs

What method did he follow to build his website to the

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