Cherry Hill Foods, Inc., A Delaware Company
house on a wonderful golf course lot in Cher- ry Hill, in a subdivision called Woodcrest. In those days, it didn’t take too much money for a down payment. Like many of our generation, we made the transition to the new suburbs. After moving into the new home, Lou came to visit. That is when he asked us if we would like an outdoor porch. Unbelievably, the next day carpenters showed up to build it. The porch they built behind our new house had a full kitchen with all the appliances and was completely screened in. Lou and I became good companions. He seemed to have a lot of respect for me and I for him. I can honestly say I did my very best to help him build his company, but success always seemed slightly out of reach. After moving to New Jersey, Dorothy and I took our first vacation in years. We borrowed Lou’s station wagon and took off for Florida with all the kids except Wendy, who was just a baby. It was a glorious time with three little boys who only wanted to know, “Are we there yet?” It was meals and bathrooms, bathrooms and meals. My son Frank recalled the trip. He said there was no interstate road at the time. One morning, we decided to go deep-sea fishing. We went to the dock. It seemed too expensive, so back to the motel we went. As luck would have it, it started to rain and I went back down to talk to one of the boat captains
who I knew was not going to do much business in the wet weather. We made a deal. I made a bunch of kids very happy. We all cast lines out in the deep water and waited for a fish to strike, Nothing. But then, all of a sudden, Mike’s line took off, the reel whizzing and wheeling, almost smoking! We knew he had a big one. Fearing that Mike could be pulled overboard, I took over the line and reeled it in, sweat pouring off of me in buckets. Dorothy wiped my face. We caught a large sailfish and decided to have it mounted. All the way home, Mike and I each kept claim- ing ownership of the catch; it was tons of fun. Weeks later, the fish arrived via a moving truck in a crate that was as big as our house! We kept that fish hanging in our recreation room until we moved to Florida many years later. Meanwhile, back at National Food Marketers, I found Lou to be an amazing man. I learned a lot from him. We made many trips to N.Y. together to visit customers and seek financing. Lou never failed to bring along some produce - tomatoes, melons, etc., for whoever we were visiting. Upon arrival, he would act like a hayseed farmer, but Lou was certainly no hayseed farmer. One of the most important things he taught me was the value of persistence. In many ways, he just kept overreaching. For instance, he did not produce frozen foods for customers. Instead, he produced frozen foods for his factor (financier). The more he produced, the more he could borrow against the factor’s funds. Always in debt, he kept
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