CONTENTS July / August / September 2022
How to live a better story Every human life on earth has a story to tell
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ccording to Population Reference Bureau’s World Population Data, throughout Earth’s history, about 117 billion people have lived. 1 The current world population is 7.8 billion. That means we have the possibility of 117 billion stories in our human family, with 7.8 billion stories being written right now.
2021 Marketing Executive of the Year & President´s Club Winner EXECUTIVE DIRECTOR 4 VIVIAN YUN HO 21
There have been billions of people before. And there will be billions of people after.
And yet, how many will you encounter? Of those, how many will you remember? Probably an infinitesimally small fraction. And that begs the question of what makes these stories worth remembering. The truth is that we tend to remember the stories in which the main character takes heroic actions and makes difficult sacrifices to live a better story.
Bridging the income gap Rising costs are everywhere! Like a river threatening to flood, increased expenses for some of the most basic family needs are eroding and spilling over the banks of household budgets everywhere.
International President´s Club 2023
How to live a better story Every human life on earth has a story to tell
Pixar and Disney use a framework that breaks this down, 2 creating compelling stories that we’re likely to remember for the rest of our lives. So what’s their formula for a great story? And how do we write a better story for our lives to make sure that we leave something behind?
THORSTEN KILB General Manager
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STORIES
Achievements Leaders
Conference Awards
Recognition
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4 JULY / AUGUST / SEPTEMBER | EU.MELALEUCA.COM
JULY / AUGUST / SEPTEMBER | EU.MELALEUCA.COM 5
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