Building a Facebook Lead Gen Campaign

Facebook ad policies Facebook uses a combination of automated and manual review systems to check that ads comply with Facebook’s advertising policies. Advertisers may not create lead ad questions to request the following types of information without Facebook’s prior written permission.

] Account numberM ] Criminal histor\

] Race or ethnicit\ ] ReligioR ] Sexual orientatioR ] Prefill questionM

] Financial informatioR ] Government issued IDM ] Health informatioR ] Insurance informatioR ] Political affiliations

] Trade union membershi` ] Usernames or passwords

See Facebook’s full ad policy.

Reviewing your content Facebook uses a combination of automated and manual review systems to ensure ads comply with their policies. And automated systems may mistakenly flag an ad.

Ad rejected? You can appeal and request manual review.

BUILDING A FACEBOOK LEAD GENERATION CAMPAIGN

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