Should Your Company Be on Patreon? 3 Things to Know About This Popular Funding Platform
If you have a favorite artist, are dedicated to a YouTube channel, or listen to a lot of podcasts, you’ve probably heard of Patreon. But what exactly is the platform — and how can you leverage it for your business? What Is Patreon? Patreon is an online funding tool that allows businesses and individuals to offer their supporters tiered monthly memberships in exchange for exclusive perks like behind-the- scenes clips, extra content, and one-on-one time with creators.
to support your whole business. Your Patreon supporters will chip in on a monthly basis, making your creative process easier financially. This is a great way to explore your favorite parts of your business, strengthen relationships with clients, and grow your marketing toolkit. 3. Patreon makes giving back easier. If you run a nonprofit on the side or want to launch a giveback program within your company, Patreon might be the platform you need. It’s more interactive than Kickstarter or other crowdfunding options, and the bonus content you provide will get supporters really invested in your vision. If you go this route, launch your Patreon early so you have the support you need to fund the nonprofit approval process and startup phase. To Patreon, or Not to Patreon Ultimately, only you can decide if Patreon is a good fit for your company and your goals. To learn more about the platform, how it works, and the business it supports, visit Patreon.com. In particular, we recommend clicking on the article “Is Patreon Right for Your Business?” on the home page. It will show you the ropes!
3 Things to Know
1. Patreon isn’t just for artists anymore . Patreon started as a platform where artists and other creatives could get financial support from their fans, but in the last few years, it has expanded dramatically. Now, all kinds of small businesses including newspapers, event venues, and nonprofits are funded in part by Patreon members. 2. You can monetize your side projects and passions. Does your company have a podcast or YouTube channel? If so, you could put that passion project on Patreon rather than asking people
One-Pan Chicken Tacos
Take a Break!
Inspired by TasteOfHome.com
Ingredients
• 1 lb chicken breasts, sliced into 1-inch pieces • 2 tbsp garlic powder • 2 tbsp cumin • 2 tbsp chipotle powder
• Canola oil (for frying) • Corn tortillas • Grated cheddar cheese • Pico de gallo and guacamole salsa (to taste)
Directions
1. In a mixing bowl, combine the chicken pieces, garlic powder, cumin, and chipotle powder. Mix until the chicken is coated. 2. In a frying pan, heat the oil. When the oil is hot, add the chicken mixture. Cook on medium heat for 5–8 minutes. 3. Remove the chicken from the pan, and add the corn tortillas (avoid overlapping) so they soak up the juices. Flip the tortillas and repeat. Then, add chicken and grated cheddar to each tortilla and fold it over the filling — in the pan. 4. Cook the tacos for 3 minutes per side until the tortillas are crispy and the cheese is melted. 5. Top with pico and guacamole salsa, and serve!
“The key to success is to focus on goals, not obstacles.”
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