TFA Strategic Articulation Map and Fund Development Plan

Promote racial equity, prosperity, and resiliency in Chicago communities through eTOD. a. Improved health/economic equity outcomes for residents of color b. Decreased displacement of people of color

c. Decreased climate vulnerability in communities of color d. Increased access to and appreciation for transit assets e. Increased cultural resiliency

Five Key Values: a. Adaptability: We work on complex issues in a changing environment that requires us to exercise agility and constant adjustment. b. Impact: Our approach is data-driven, results-oriented, and asset-based in order to make visible and meaningful change on the ground. c. Inclusion: Our collaborative approach acknowledges, embraces, and leverages the diversity of our communities in order to achieve better, more efficient and equitable results. d. Innovation: Building on community traditions and established best practices, we nurture creative experimentation, take risks, and see failures as opportunities to learn. e. Transparency: We make our decisions openly and responsibly, communicate clearly, and keep each other mutually accountable.” Neighborhood residents and business owners, particularly those within the ½ mile radius of each station, and/or others with a close relationship to this area (for example, participants in community programs, regular visitors or daily commuters). High Branding Awareness: Combination of social and traditional media a. Website has their 1. 80 page work plan for next steps forward until 2020, 2. newsletter, 3. Community Engagement Principles and Recommendations report, 4. summary of their 2019 eTOD “All Aboard” symposium that was attended by 200 people, 5. blog of Elevated Chicago and eTOD news, blog of media coverage, 6. Elevated Chicago Stories, 7. videos from EC mission and from their events, and 8. a clear description of the political moment that makes it a pressing time for EC to take advantage of resources b. Active FB, Twitter, Instagram, Linkedin, and Youtube pages and profiles that are clearly linked to their website on the home page towards the top c. Have branded themselves as an alliance connecting people and building equity which is explained throughout their mission to overcome the structural racism and classism deeply rooted in the development of Chicago d. Their logo includes their name, a color scheme that resonates with the color scheme of SPARCC’s logo and their is a train track indicating their mission is connected to transit development. Having their name as part of the logo is strategic because their name will also be recognized. e. Have branded their eTOD zones as eHubs SPARCC, Enterprise, Convergence Partnership, JP Morgan Chase & CO., MacArthur Foundation, The Chicago Community Trust and Affiliates Seven TOD neighborhoods

Common Agenda

Targeted Beneficiaries Size of Beneficiaries

Branding Awareness

Donors

Funding Model 501c3 Alliances: 990 Forms

Big Bettor and Public Provider

N/A

Program Director: Roberto Requejo Phone Number: 312-616-8000 Email:

Point Person

roberto@elevatedchicago.org

Website and other Links

Website: http://www.elevatedchicago.org/ Workplan: http://www.elevatedchicago.org/ElevatedWorkplanFull_Web_32019.pdf

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TRANSFORMATION ALLIANCE STRATEGIC ARTICULATION MAP & FUND DEVELOPMENT PLAN REPORT

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