Market Analysis
Market Opportunity Across the 15- to 45-minute trade area, projected rounds potential materially exceeds current in-market rounds, with demand ranging from approximately 612,000 to 3.46 million rounds compared to current supply of roughly 369,000 to 2.30 million rounds. This gap is further reinforced by strong supply-demand ratios, including more than 80,000 to 91,000 potential resident rounds per 18 holes versus only 45,000 to 49,000 rounds currently being supplied, signaling a clearly undersupplied market. Together, these dynamics highlight a compelling opportunity for Royal Oaks to capture incremental demand and drive round growth through targeted reinvestment and operational improvements. Private Club Supply Within the Royal Oaks trade area, private golf supply remains limited relative to overall demand. Only three private facilities operate within a 15-minute drive, increasing to seven within 30 minutes and fourteen within 45 minutes. In total, private golf accounts for just 63 holes within the core 15-minute market and 261 holes within 45 minutes, a modest share of total regional supply. At the same time, the broader market has experienced meaningful supply contraction, with total holes declining over the past five and ten years. This reduction has disproportionately tightened access to private golf, reinforcing scarcity, supporting pricing power, and creating a favorable environment for private clubs that deliver strong course conditions, service, and member experience. Golf Participation and Market Depth The Royal Oaks trade area demonstrates a deep and stable base of golf participation. Within a 15-minute drive, the market supports approximately 42,500 golfers, expanding to nearly 155,000 golfers within 30 miles and more than 236,000 golfers within 45 minutes. Notably, golfer participation rates remain highly consistent across all trade areas, ranging from 10.3% to 10.6%, indicating sustained interest in the game rather than a localized anomaly. This combination of strong participation and expanding market scale reinforces the long-term demand fundamentals and supports additional rounds capture and utilization growth at Royal Oaks.
Number of Golfers per Census Block Group
26
KemperSports | Royal Oaks Country Club
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