Proactive prevention in action: preventing falls in Norfolk AUTHORITIES ARE ALREADY SEEING THE BENEFITS OF A PROACTIVE PREVENTION APPROACH, FOR EXAMPLE IN NORFOLK WHERE FALLS ARE REDUCING DRAMATICALLY
The impact achieved:
What next?
The Council is now mobilising the Proactive Intervention operating model (proactively identifying and engaging with c.12,080 people at 58-99% risk of a fall). The platform and tools developed will next be used to identify subsequent cohorts of individuals to target for proactive interventions, enabling the Norfolk system to shift from a reactive to a proactive model of support. The Council is also setting itself up to operate in this more proactive way, including how it connects residents to community opportunities and fosters community-based provision, alongside operating model changes to deliver the targeted interventions. The AI-enabled approach used to prevent falls can now be used by Norfolk to prevent escalation of needs in a wide range of use cases. Cohorts being considered next include isolation and loneliness.
There has been an average saving of £175 per person per week for those who received an intervention versus those who did not
Of the cohort of people that received interventions, the
fracture rate dropped from 4.2% to 0.5%
These improvements will reduce care package costs in Norfolk by £4-8m per annum (excluding health savings which will be additional)
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