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“Newsletter Pro is very professional. Mytch keeps us on track as far as deadlines, her collaboration with me is fantastic, and she’s very well organized. Graham’s writing captures us well. The proofs come back quickly, and the edits are implemented same day. Thank you for making this easy on us!” -Brooke Birkey Donahoe Kearney, LLP “Thank you to you and the team for sending me the diffuser. That was very thoughtful of you all. You all have truly been a pleasure to work with, and I appreciate the kindness and also the flexibility with the last-minute changes lately. Newsletter Pro definitely stands out as one of the best companies I've ever worked with in my eight years of marketing. Thank you again!” -Angela Denmon Pearlman “I’m settling into a groove with the talented people at Newsletter Pro, and we’re putting out some great newsletters. I’m getting lots of positive feedback from patients who appreciate this form of keeping in touch, especially in this era of social distancing, as it’s been a little trickier to maintain contact with some patients. Things are going well, and I hope everything is going great for you guys, too!” -Russ Powell
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How does a company find success? How do big-name brands differentiate themselves and achieve what few others are seemingly capable of? In “Good to Great: Why Some Companies Make the Leap … and Others Don’t,” author Jim Collins answers these questions and more. MAKE THE LEAP HOW TO TRANSFORM YOUR BUSINESS FROM ‘GOOD TO GREAT’
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Collins builds on the idea that practically any company can overcome obstacles to become a great and lasting enterprise. Poorly run companies can be transformed. Middle-of-the-road businesses can iron out the kinks. Good companies can overcome whatever hurdle is getting the way of that push toward greatness. To understand how companies achieve greatness, Collins, along with a team of researchers, analyzed several businesses. His goal was to answer questions like,
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