(Ebitorial, Stoberttetng anb Circulation Bepartment* of Cfje lUngg ^Business. > f > f > f gain the whole world and lose his own soul” or, “How shall we escape, if we neglect so great salvation” or, “What shall I do then with Jesus which is called Christ?” It is a tragedy for intelligent human ity to make life’s greatest mistake, be cause this mistake involves not only the period called time, but an unending eternity as well. Only by knowing and doing the will of God in life can men ever hope to dwell eternally with Him in Heaven. Oh! the need today to press home this truth! The archenemy of our soul would lull us into a deadly disre gard of this greatest of all choices. May God give strength and wisdom to the preachers of the Gospel as they in Christ’s stead beseech men and women to be reconciled to God. Modern Evangelism 1 0S ANGELES for Christ! At the J time this edition of the magazine goes to press, the city-wide evangelistic meetings in Los Angeles will have been in progress for seven weeks, under the able leadership of Dr. Billy Graham. This blasé city has been treated to a series of soul-stirring messages which have set everyone to wondering. At first the size of the tent was looked upon skeptically, because of its six thousand seats, but, after the meetings got under way, these six thousand seats proved all too inadequate for the multitudes that came night after night. Dr. Graham was true to the Word of God, and as God always honors His Word, at the invitation time each night streams of people convicted in soul and desirous of knowing Christ as Saviour came to the altar. Nor were all the converts unknown. Several very promi nent radio and motion picture figures have come out boldly and unequivocal ly for Christ. So much so, that even the gospel-hardened newspapers of this metropolis have reported the evangel istic meetings as having outstanding news value. Let it be remembered that there is no walk of life too difficult for God to meet; nor is there any city too harden ed for the Spirit of God to break through. Los Angeles has seen multi tudes of meetings of the super-colossal nature, but it is safe to say that this evangelistic gathering is one of the greatest which this city has ever wit nessed. There is a real call for Chris tian people to pray—not only for more souls to be saved—but for real growth in grace and in the knowledge of Christ for those who have already come to know the meaning of the new birth. T H E K I N G ' S B U S I N E S S
to be worshiped, that both they and their families will follow this wise ex ample and with their heart’s true de votion adore the new-born King. Life’s Greatest Mistake T HE Pollsters are still at it! A re cent survey by the American In stitute of Public Opinion put the fol lowing question to a cross section of our adult population: “Everybody makes a mistake now and then. Will you tell me what you consider to be the biggest mistake of your life so far?” The answers were interesting. Of those queried, 22% stated that their greatest mistake was in not getting enough education; 10% their marriages; 8% wrong choice of career; 7% busi ness errors, and 6% admitted person ality problems, drinking, temper, etc. The breakdown in relationship to men and women showed that the women gave more importance to the marital mistakes and less importance to educa tion, business errors and careers. Be this as it may—and we see no reason to dispute the findings of the American Institue of Public Opinion, probably the mistakes were unavoidable in many cases. After all, men and women are possessed of only limited knowledge and have no real ability to foresee the future. Very often momen tous possibilities hinge on seemingly in significant decisions. To blame those who make these mistakes is not neces sarily justifiable. But any of these mistakes, or all of them together, do not begin to have the importance of one great life decision. That is, of course, to accept Christ as Saviour, and to know and love the will of God. It is inexcusable for any mem ber of the human race today to fail to appreciate the fact that he is but a creature of a Higher Power. Under neath his feet, over his head, and on every side are overwhelming evidences of the omniscience and omnipotence of the Lord. Written upon every ability that man possesses, and even upon his very body, are unanswerable proofs of God’s creatorship. One must needs to be the blindest of the blind and the most foolish of the foolish to fail to under stand his responsibility to this all-wise, all-powerful Creator. The Word of God insistently argues: “What shall it profit a man if he should
Robbing Christmas Of Its Christ T HE thievery still goes on! This tender and beautiful day is Christ mas ! A celebration of the birth of Christ! The story is exceedingly simple, yet absolutely satisfying to the human heart. God in Heaven did something about the woe on earth. He sent His Beloved Son, the Second Person of the Trinity, to be the Emissary of His love to a desperately needy world. The Son became incarnate by the miracle of a virgin birth. Shepherds worshiped in wonder. The Heaven that night was filled with anthems of angels. Later wise men from the East made a pil grimage to the Baby’s home. Joseph watched, and Mary treasured all these things in her heart. Everybody loves this story! God gave it as a panacea for all mankind. But Satan hates it, for if you believe that God came into the world as a Babe you must also believe that He died on Calvary’s cross as a Saviour. There fore Satan, who is a thief and a liar, attempts to substitute worldly nonenti ties for its beautiful truth. First of all, there are football games and visits with friends to crowd out the true heart’s worship of the Infant King. Instead of messages from the imperishable Word of God on our Christmas cards and scenes of Bethlehem’s miracle, there are Santa Clauses and Scotty dogs and trees and snow and sleighbells—this and that and everything else. Nor does the thievery stop there, for in place of Christmas carols which spring from the loving hearts of godly musicians there are substituted songs which mention Christmas but no Christ, which dwell on the feasting and festivi ties without mentioning the Person, which stress the gifts (even to a pair of front teeth) without any mention whatsoever of giving anything to God. Nor are the wise men mentioned who brought their treasures for the Holy Child. But, thank God, there are some wise men today who will not allow their lives nor the lives of their families to be pauperized in this manner. They will remember that the heart of Christmas is Christ and that without Him there is no Christmas. They will see to it that as the ancients bowed in loving worship before Him whose right it is Page Four
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