Take a look at our August newsletter!
CAN YOU BELIEVE IT? BENNETT IS OFF TO SCHOOL!
Before my son Bennett was born,
We picked out those classes partly because Bennett adores animals (you might remember how excited he was to pet the 5-day-old goat that came to story time at our library) and partly because farming is in our family’s blood. My granddad was a dairy farmer in Iowa, and my mom grew up on a farm. So, you never know if it might be Bennett’s career! Every week, he spends a few hours with other kids ages 1–9, reading stories, singing songs, feeding real farm animals, and even pretending to pick up fake poop.
2023 AUG
I thought parents were exaggerating when they said their
kids “grew up too fast.” But now I’ve come around! It feels
like Bennett should still be a baby, but somehow, he’s getting ready to start preschool this month. I still can’t believe it. The school schedule isn’t anything too serious — he’ll go to a
Presbyterian church near our house two mornings a week — but it’s still school . Dropping him off there will be a big change of pace for our little family. The transition feels bittersweet: On the one hand, I want time to slow down, but on the other, I know it will be good for Bennett to make friends and learn new things in preschool. He’s already such a curious little guy! A while back, we enrolled him in once- a-week classes through a program in Durham called My Little Farmer, and he absolutely loved them.
Given how much he enjoys My Little Farmer, he’ll probably have a blast listening to stories and doing crafts in preschool. We’ll just have to make sure he doesn’t tear them up afterward! On our recent family trip to Myrtle Beach for a trade show, he only wanted to build sandcastles with me. Then, he giggled while he destroyed every single one of them. I think he enjoyed the destruction even more than making the castles in the first place. If you’re a parent with school-aged kids, I’d love to hear how you felt when you first sent them to school. Were you terrified? Sad? Excited to have time to clean the house and relax again? Does the “first day of school” moment get easier over the years, or is dropping them off for seventh grade just as tough as walking them to kindergarten? How do you mark those milestones?
WILL WE SEE YOU AT THE NATIONAL?
Next time you call to place an order, let me know what your experience was like. You can also email me at
If you’re heading to Orlando, Florida, for the Florida Chiropractic Association’s The National conference (Thursday, Aug. 17– Sunday, Aug. 20), don’t forget to stop by the Chiro1Source booth! You can find us at Booth #1221 . Say hello to Josh and the team, and enter to win an amazing prize.
Josh@Chiro1Source.com. I’m still pretty new to this fatherhood thing, so I’ll take all the advice I can get!
How Nordic Walking Can Help You Get Moving FIND YOUR STRIDE
HELP YOU QUIT PAIN INCREASE
Leverage the Po
You’ve heard from your doctors, family, and friends alike how important movement is for individuals as they age. Regular walking is the best way for many older adults to get that daily movement in. But what if going for a walk is easier said than done? That’s why many older adults who suffer from balance and/or mobility issues are partaking in something called Nordic walking or pole walking. WHAT IS NORDIC WALKING? Nordic walking is when an individual uses two chest-height poles, much like ski poles, while pushing each one into the ground with every step. The benefit of the poles is that they help the user balance and stand straight, while the act of pushing the poles into the ground actually increases upper body strength and flexibility.
Here’s a wild statistic: Up to 96% of patients over 65 rely on non-steroidal anti-inflammatory drugs (NSAIDs) to manage their pain. Chiropractors and physical therapists are on the front lines of reducing those numbers through treatment — but what if we told you there’s another way to help your patients quit NSAIDs? Now, there is: You can sell Medical Foods in your clinic.
WHAT ARE THE BENEFITS OF NORDIC WALKING? Aside from helping with balance, strength, and mobility, Nordic walking touts a few other health benefits users can enjoy.
WHAT ARE MEDICAL FOODS? Medical Foods are similar to supplements, except they’re more tightly regulated by the Food and Drug Administration (FDA) and may also be more effective. As the Medical Foods brand Physician Therapeutics puts it, “Encapsulated Medical Foods are designed to nutritionally manage a wide range of common medical disorders, including chronic pain, peripheral neuropathy, sleep disorders, obesity, depression, osteoarthritis, cardiovascular disease, fatigue, and cognitive disorders.” They accomplish this by combining ingredients like vitamins, minerals, herbs, and amino acids. Each Medical Foods product (sold under names like Theramine, Trepadone, and Percura) targets different symptoms and nutritional requirements.
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Low Impact: Since Nordic walking uses poles to support the body through each step, there is much less impact on the joints and ligaments.
• Reduces Joint Pain: Because Nordic walking poles help the body balance, the user’s joints (especially the back and knees, which the body typically tends to overcorrect) can find relief. • Improved Cardiovascular Health: Remember, almost any movement is good for you, and Nordic walking is no different. By getting those steps in, you’ll lower your cholesterol and enjoy improved cardiovascular fitness. • Improved Mental Health: Research shows that physical activity boosts mood while actively lowering the risk of depression. And since users of Nordic walking typically walk outdoors, they also enjoy the mental benefits of being around nature. WHERE CAN YOU FIND NORDIC WALKING POLES? The most accessible place to find Nordic walking poles is online. Retailers like Amazon and Bass Pro Shops
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sell the poles, but a great resource is YorkNordic. com America’s No. 1 Nordic walking pole retailer. If you prefer to shop in person, Target, Walmart, Dick’s Sporting Goods, and athletic stores typically carry poles too. If you’d like more information on Nordic walking, you can always search the term on Google or YouTube for tips and tricks on starting the habit!
3 Tricks to Boost Your Summer Revenue
UR PATIENTS NKILLERS AND E YOUR INCOME ower of Medical Foods!
START LEVERAGING THESE TIPS TODAY!
DO MEDICAL FOODS ACTUALLY WORK? Every patient is different, but Physician Therapeutics has shared some amazing results with us. For example, their products helped turn a woman named K.M.’s life around! Before she started taking Medical Foods, K.M. treated her pain, osteoporosis, and menopause symptoms with NSAIDs, Neutrotin, and Ultram. “K.M.’s physician then recommended a low dose of Advil in combination with the Medical Food Theramine for chronic pain and inflammation and Fosteum Plus for osteoporosis and menopausal symptoms,” Physician Therapeutics told us. “After six weeks, K.M. was able to discontinue Advil and rely solely on Theramine for pain relief and Fosteum Plus to manage her hot flashes and osteoporosis.” Pretty amazing, right? WHY SELL MEDICAL FOODS? Not only can Medical Foods help your patients, but they can also increase and stabilize your revenue stream! When a patient sees great results with Medical Foods, they’ll return to your office to restock their supply regularly. It’s a win-win for both of you. When you’re ready to learn more about Medical Foods and stock up, visit Chiro1Source.com and search “Physician Therapeutics.”
Summer can be a challenging season for chiropractic businesses. Patients tend to take more vacations this time of year and prioritize summer fun over investing in their health. If you’ve seen a seasonal slump over the last few months because of this, try using these tips to reenergize your customer base and boost your revenue. 1. Invest in seasonal products. Instead of fighting against summer, lean into it by selling seasonal products in your clinic! Through the end of August and into September, emphasize cryotherapy with products like Headache Ice Pillows, ColPac
Cold Therapy Packs, kid-friendly Happy Healers Penguin Ice Packs, and VibraCool
vibrating cryotherapy bands (which combine ice and massage to reduce
muscle stiffness). Patients won’t be able to resist buying these cooling products to beat the heat. Colorful flip-flops and slides from Archies also sell like gangbusters during the summer months, and all of these products are available at Chiro1Source.com.
2. Hop on a viral trend. Archies flip-flops aren’t just seasonally appropriate — they’re also a “fan favorite” product in a niche that has seen exponential growth for chiropractors year-over- year. Right now, chiropractors who sell Archies are running out faster than ever because their patients love choosing from Archies’ new menu showcasing all of the brand’s different colors and styles.
If your revenue is slumping, stocking up on these bestsellers will help boost your sales. You’ll also be helping your patients by swapping out their posture-ruining flip-flops for a high-quality option with almost an inch of orthotic support.
HAVE A LAUGH!
3. Capture and share patient videos. When a patient purchases a product from you and loves it, ask if you can film a quick 10–15 second video of them talking about the product and why they like it during their next appointment. From there, you can share these videos on your website and social media pages! This social proof will encourage more patients to buy from you and boost your overall sales.
If you use these tips, you can still turn your summer slump around.
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P.O. Box 28 Farmville, NC 27828
Josh Sends Bennett Off to Preschool 1
Increase Your Revenue With Medical Foods 2 Walking Just Got Easier! 2 How to Fight Summer Slowdowns in Your Business 3 End Summer on a High Note 4
Summer Isn’t Over Yet! 3 MEMORABLE WAYS TO CLOSE THE SEASON
As much as many of us wish we could have an endless summer, all good things must come to an end. But why let the season close with a whimper when you can go out with a bang? Strive for a memorable last few days of the season with one of these family‑friendly ideas. Take a family road trip. What says “summer” more than piling in the car and driving somewhere? You don’t necessarily have to go far. A new town a few hours away can still be an adventure. Check out a local state park or nearby museum you’ve always meant to visit and let your children enjoy the novelty of sleeping in a hotel room or camper. Even a weekend away will feel like an occasion and stick out in everyone’s memories. Spend a day on the water. Enjoying the water is one of the summer’s greatest pleasures, so make the most of it one last time. Depending on where you live, you might incorporate this idea into your road trip. Head to the nearest beach, lake, or river and pack
in as much summer fun as possible with a favorite summer activity or something new! You could help your kids build a sandcastle, rent a kayak or paddleboat, or try water skiing. You might even surf or snorkel. Have a late night. Bedtime routines are about to make a return for school kids, much to their possible dismay, but you can indulge them with one last hurrah. Plan a special late night the family can enjoy together. You might go to a drive-in theater or host a movie marathon at home with plenty of popcorn. Camping on your lawn will also allow staying up late together doing something exciting. No tent? No problem — build a pillow fort in the living room instead! Summer only comes once a year, so don’t let its final days go to waste. A special celebration to mark the season’s end will leave you with lasting memories and even more reasons to look forward to next year.
Published by Newsletter Pro • www.NewsletterPro.com
Don’t sweat your next Chiro1Source order!
Use code 88756WZ to take $15 off your next purchase of $150 or more. Redeem at Chiro1Source.com or by phone at 866-318-3251.
Limit 1 per clinic. Offer expires 8/31/23.
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