DallasHR 2020 Community Report

CONNECTING THE COMMUNITY (continued)

Social Media Our social connections continue to gain followers. Facebook was our leader this year with a 2% increase in followers in 2020.

FACEBOOK FANS LINKEDIN CONNECTIONS 2,800 10,000+ 4,600 TWITTER FOLLOWERS

Dallashr.org Our website, dallashr.org is the “go-to” site for members and local HR professionals. Full of re- sources and information, the site is easy to navi- gate and has seen more than 52,000+ visitors who viewed 331,500 pages and stayed on those pages for an average of 1.4 minutes. Users were down 1% over 2020.

The Bulletin The Bulletin , our bi-monthly newsletter is designed to keep HR professionals both members and nonmembers apprised of upcoming event dates, recaps of past events and fun and important information about the Chapter. More than 8,000 HR professionals on average receive the newsletter. The Bulletin was distributed 24 times in 2020 and had an average open rate of 17% and a click-through rate of 11.3%.

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