American Business Brokers & Advisors - April 2022

Take a Break! Are you planning on selling your business in the next 1–2 years? If so, you need to start planning

Get the Wisdom of Other Business Owners’ Mistakes FROM TERRY MONROE’S ‘HIDDEN WEALTH’

now. But where do you even start? Selling a business is a massive undertaking. With so many things to consider, some confusion is understandable, but if you don’t get the right kind of help, you could end up selling your business for far less than top dollar and leave tens of thousands of dollars on the negotiating table. These are the kinds of cautionary tales that market maker and four-time author Terry Monroe shares in “Hidden Wealth: The Secret to Getting Top Dollar for Your Business.” While we’d like to hope we’re accomplished and savvy enough to sell

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our business without any help, the uncomfortable truth is that tons of successful business owners have lost out on millions of dollars in selling their businesses — all because they didn’t know exactly what they were doing. Sometimes, contemplating the financial implications of selling your business and dealing with the strain and grief that comes with doing so are worse than actually selling the business. So, what then? Well, in Terry Monroe’s “Hidden Wealth,” you’ll also learn how to realistically assess your situation, deal wisely with the business that you’ve built over the years, and maximize the money you’ll receive when you decide to sell. It has been said that we learn from our failures, not our successes, but the true sign of a successful individual is to learn from someone else’s failures and not your own. “Hidden Wealth” seeks to do just that: give every business owner access to the lessons learned from the mistakes of other business owners so they can avoid the setbacks and reap all the rewards. Find out how you can get a copy today by emailing Terry@terrymonroe.com .

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business and more intelligent than they really are because the parents have told them so and encouraged them to think this way.

I am not being judgmental about this kind of situation; I am just viewing it from the outside looking in after understanding more about different people’s beliefs when it comes to money and intelligence. So, the next time you have a banner year in your business, make a great deal on a sale, or have a great acquisition, do yourself a favor. Stand back and take a good look at what just happened and ask yourself: Am I really as smart as I think I am or am I just one lucky person who happened to be in the right place at the right time and recognized it? Being able to recognize the difference between something that’s fortuitous — rather than deceiving oneself of being highly intelligent — will open more opportunities as you go forward in life.

–Terry Monroe

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