6 | The North Platte Telegraph Bridal Guide 2023
More brides buying off-the-rack, vintage or rent dresses for the big day CONNIE NELSON Star Tribune A symmetrical hemlines, daring slits, puffy sleeves, flowery fabrics. Those are just a few of the trends in wedding dresses. But whether a bride-to-be opts for minimal and modern or vintage-in- spired, one of the biggest shifts in wedding dresses may not be the style, Ready Wear to
but how they’re being purchased. Supply chain issues, rising inflation and a surge in weddings caused by pandemic-related delays have com- bined to alter how some brides are saying yes to the dress. Custom dresses are now re- quiring longer lead times. Instead of allowing the typical four to six months for special orders, “We like
to play it safe and say six to eight months,” said Colby Tredway, CEO and creative director of Ivory Bridal in St. Louis Park and Flutter in Minneapolis. Those whose weddings are planned for 2023 or 2024 may not mind the wait for a couture gown, cus- tom design or a right-off-the-runway dress. Others are frustrated that fallout from the pandemic has made wedding planning a contradiction in terms.
Because custom dresses are now requiring longer lead times, many brides are buying off the rack. FREEPIK
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