The Gen AI Frontier

intended answers.

time needed to produce results for creators. By tapping into ChatGPT, professionals can elevate their work to a higher standard of refinement, allowing them to position and market themselves more effectively. The availability of AI solutions and assistants is growing exponentially, providing creatives and designers with various innovative tools to increase productivity, streamline the thought process, and improve output quality.

But ChatGPT should not be considered an infallible source despite its popularity and many functionalities. It is important to note that speed should not be mistaken for accuracy, reliability, or credibility. While it performs its designated tasks efficiently, ChatGPT operates with certain limitations and biases that restrict the accuracy of its responses. Further, the free version of ChatGPT offers responses only up to 2021 and is not a live platform.

The rise of Generative AI and the way ahead

This limits it from providing real-time information. We decided to ask ChatGPT to list its gaps:

Post-COVID-19 pandemic, technology adoption has gained significant traction, increasing opportunities for individuals to pursue entrepreneurship, side hustles, and become creators. However, thriving in such a hyper-competitive landscape requires significant effort and resources. There exists a gap in the creator ecosystem regarding skill and time and the availability of proficient individuals. Luckily, Generative-AI has emerged as a game-changer during this period, addressing the skill and resource gap with automation. Its advanced capabilities and unique features give creators an edge they could not achieve otherwise by filling the gap in skills and accessibility of resources with automation. It is both avant-garde and user-friendly, making it both intriguing and accessible and requiring only an email to begin exploring its capabilities.

Figure 3: ChatGPT limitations

To better leverage the functionalities of this technology, we must comprehend the reasons behind the rise in populari- ty of ChatGPT and other AI solutions; it took its course to become a technological phenomenon today, and hence understanding the underlying factors is crucial. Before the COVID-19 pandemic, many individuals held a myopic perspective towards AI and intelligent assistants, primarily because of science fiction's portrayal of AI-spurred global domination or a dystopian, catastrophic end of the world. However, ChatGPT has turned this trend around in a short period. ChatGPT has been launched as an open and free-to-use solution that empowers individuals to achieve enhanced efficiency and productivity in their work. As creatives continue to thrive in today's competitive industry, they can significantly capitalize on the versatile functionalities of ChatGPT as an assistant in creating, modifying, and delivering their content. This innovative platform eliminates the barriers to accessing information and finding skilled individuals while significantly reducing the

Figure 4: The rapid rise in popularity of ChatGPT

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