I I saw something the other day that really sums up the scale of changes we’re seeing in this digital age. Someone had posted a Radio Shack advertisement from the 1990s that featured a dozen different audio and communication devices. The caption next to the posting read, “I now have one device that does all the things that these 12 different devices did in the ‘90s.” Funny — but very telling. The digital age is having a dramatic impact on how we communicate, how (and how quickly) we find answers to questions, how we enjoy home entertainment, how we find directions, how we store and access our music, how we take and store photography, and many other aspects of our lives. Often the biggest challenge is staying up to date with the technology, which continues to advance at a dizzying pace. Change is good... Keeping Pace in the Digital Age
FROM THE PRESIDENT
this project is taking. If you want to be one of the first to know when our web site changes go live, I rec- ommend that you sign up for our new Coast to Coast Insider Enewslet- ter. We publish this bi- monthly and focus each issue on two or three
PUTTING MEMBERS FIRST
stories highlighting “new news,” such as new resorts or new membership benefits. Because the enewsletter is our most timely publication, this will likely be the first place we will announce updates to our web site. To sign up for our new Coast to Coast Insider Enewsletter and keep up with all the breaking news at Coast to Coast, simply visit our web site at CoastResorts.com and look for the sign-up box on the home page. Another way Coast is using today’s technology to better serve our members is through a new online Coast to Coast Member Forum. Our parent company, Good Sam Enter- prises, hosts a number of forums on the portal web site, RV.Net. To access the Coast Forum go to www.RV.Net, click on the “RV Forums” link at the top of the home page, and it will take you to a wide range of member forum topics. The first list of forum topics, titled “Dear Marcus” (for Good Sam Enterprises chairman Marcus Lemonis), includes the Coast to Coast forum. In addition to posting forum questions for fellow Coast members, there are forums for a wide range of topics from RVs to camping to technical resources to loca- tions. Next time you’re looking for advice from fellow RVers about your RV or your travel plans, post your question on the appropriate forum and take advantage of the collective knowledge of millions of RVers in finding an answer. There is no greater knowledge base in RVing that the RV.Net Forums, and I think you’ll find it’s a great resource for you. Summer is here, and time for many of you to enjoy camp- ing and traveling in your RV. We wish you safe travels, and please let us know how we can help you get the most from your Coast to Coast membership during your travels.
Look for our new Coast to Coast Resorts website by the end of the year.
Coast to Coast has had our own challenges keeping up to date with technology changes. Our web site has needed an update for a while, and we receive regular feedback from members asking for maps on our web site as well as for a mobile app. In response to your feedback, I’m happy to report that we’re currently in the process of updating our member web site. While I don’t have a definite completion date, our target is to have all the upgrades completed this year. Included in this project are plans for adding interactive maps to the web site as well as designing the site to be more mobile-device friendly. This past month we’ve seen some initial designs from our online group, and we’re very excited at the direction
MARCUS LEMONIS Chairman and CEO
BRUCE HOSTER President Coast to Coast Resorts bhoster@goodsamfamily.com
Good Sam and Camping World marcusvip@goodsamfamily.com
SUMMER 2014 COAST TO COAST 3
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