Heartland Investment Partners - February 2022

HEARTLAND INVESTMENT COMPANIES

PRST STD US POSTAGE PAID BOISE, ID PERMIT 411

Darin Garman: Heartland’s Most Trusted Multi-Family Investment Advisor 2505 Silver Oak Trail Marion, IA 52302 DarinGarman.com 319-350-5378

INSIDE Page 1

Darin’s Top Secret Weapon

Page 2 How to Get Your Biggest Tax Refund

How to Save Yourself From the Doghouse

Page 3 The Funny Story of Iowa’s State Flower

Apartment Sales and Success

Page 4 3 Steps to Identify Your Business Value

Feel Confident in Business!

3 STEPS TO IDENTIFY YOUR VALUE

We’ve all been taught that bragging is annoying, but when you’re afraid to identify your worth, it can really hurt your confidence and success in business. To prevent that from happening, here are three tips to make it easy to name your price!

for instant, uplifting support. If a client seems happy, never be afraid to ask for a testimonial. Many people simply need to be asked, and they’ll be happy to provide one. In the same stride, consider the people who help you and your business every day and find ways to show appreciation. Passing that love around can make a huge difference in energizing the way you perceive your value.

NO. 1: GET TO KNOW YOUR VALUE.

How do we figure out our value? Specifically, how do we come up with a quantifiable method to reach an exact, irrefutable number? Well, we don’t. The best place to start is deciding who you want to be in your business and industry and building from there. With a solid mission statement and concrete affirmations that support your value in the business, you’ll gain more confidence in arriving at a price point.

NO. 3: MAKE THE FINAL GAME PLAN.

After considering what your offerings are likely worth, whom you’re looking to serve, and what they’d be willing to pay, you can name your final price. After all, prices don’t fall from the sky. Without obsessing over it, look at what kind of value your competitors have set for themselves. That’ll give you a great starting point.

NO. 2: BE OPEN TO RECEIVING — AND GIVING — LOVE.

Accepting compliments can be tough, but in business, compliments can be powerful catapults to your continued success. When you take time to notice all the people you’ve helped, the accomplishments you’ve achieved, and the difference you’ve made, the motivation it fosters is monumental. Keep your happy emails, texts, and reviews from clients and create an easy reference

Take good care of yourself, friends — and don’t forget that a confident price tag is a great way to do just that in your business.

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