CFS Connections Magazine - Spring 2025

Avoid These Common Grain Marketing Mistakes

Being Too Rigid – Sticking to a plan that no longer aligns with market conditions can be just as harmful as having no plan at all. Lack of Diversification – Relying on a single marketing strategy increases risk. A mix of tools helps balance exposure.

8. Monitor Market Conditions Stay informed about market trends, weather patterns, and global supply- and-demand shifts that impact grain prices. Regularly reviewing these factors helps you make informed decisions. 9. Use Seasonal Price Patterns Grain prices often follow seasonal trends. Understanding these patterns can help you time sales for maximum profitability. 10. Utilize Technology Market analysis tools and grain marketing apps provide real-time insights to help track trends and improve decision-making. 11. Seek Expert Advice Consult agricultural economists, grain marketing advisors, or extension services for professional guidance on developing your marketing strategy. 12. Regularly Review and Adjust Your Plan Flexibility is key. Review your marketing plan regularly and adjust based on market conditions and financial goals to stay on track.

Even the best-laid plans can be undermined by common pitfalls. Here’s what to watch out for: Not Having a Written Plan – A verbal strategy often leads to emotional, impulsive decisions. A written plan keeps you focused. Ignoring of Production – Without knowing your breakeven cost, you risk selling grain at a loss. Your Cost Chasing the Highest Price – Holding out for the perfect price can backfire. Instead, set realistic price targets and stick to them. Underutilizing Marketing Tools – Not using contracts, options, and hedging strategies can expose you to unnecessary risk. Overreacting Market Volatility – Short-term price fluctuations shouldn’t dictate your entire strategy. Keep a long- term focus. to Neglecting Market Trends – Failing to track weather, supply, and demand trends can lead to missed opportunities.

CFS Grain Marketing: Your Trusted Partner

When you choose CFS Grain Marketing, you don’t have to navigate these decisions alone. Our knowledgeable Grain Advisors are with you every step of the way, helping you create and execute a strong grain marketing plan. Plus, you’ll have access to our diversified portfolio of contract offerings and services to enhance your marketing strategy.

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