Due to the size of the ecosystem, hubs have historically been sector-agnostic organisations, providing generic business support to entrepreneurs and a promoting a conducive environ- ment. Recently, the need to tailor the type of support provided and the inefficiency of offering generic assistance to startups has led to an increase in specialisations. Sectors that tend to deliver high social impact, such as education and agriculture , are among themost selected among the survey respondents
An increasing emphasis is being put on the socio-economic impact generated by the compa- nies supported by each hub. This has pushed for the creation of impact frameworks and the identification of ‘preferred’ addressable demographics such as female founders, refugees, and people with disabilities. Out of the 92 hub managers who took part in the survey, one third focus on supporting African founders, 40% to support kids and youth , and 27% women founders .
TARGET DEMOGRAPHICS AND KEY DATA POINTS
Tech for women
Kids and youth
Job Creation Profits Market Expansion Number of Beneficiaries Improved Livelihoods Scaling of the Business Funding Target Segment Reached Social Impact Skills and Knowledge
Impact frameworks focus on metrics such as the number of jobs created and the ability of a specific solution to de facto improve livelihoods. Similarly, upskilling and uptake at the bottom of the pyramid are other elements hubs consider when decid- ing to step in and support startups.
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