2025 SRG Guide to Selling

Marketing Remarks One of the last things we do is write the “marketing remarks,” which is what every agent, buyer, looker around the world will see when we launch your home on the market! our home's marketing description is the gateway to capturing a buyer's interest. This isn’t just about listing the basics, like square footage and bed/bath count, but creating a compelling story about your home’s most endearing qualities. What memories did you create here? What features made you fall in love with it? These personal insights help buyers connect emotionally to the space, making it more than just a house—it becomes their potential future home. Share with us the unique details, such as the cozy fireplace, sunlit breakfast nook, or that stunning garden view, so we can craft a marketing narrative that resonates deeply and sets your listing apart. things that you love most about your home. These few key things are important to think about and communicate with us. We surely see many - maybe all - of them, too, but no one knows your home like you do! Here are some examples: The view- and of what and from where in the house Favorite room/space to spend time What feature made you decide on buying it in the first place? Type of couters/cabinets/ or flooring Newer renovations or enhancements Age of roof, windows, or large items Special features like curb appeal, landscaping, natural light, tall ceilings, storage or craftsmanship By sharing these details, we can craft a thoughtful, engaging 750-character summary that resonates with buyers and reflects the heart of your home. This description, combined with professional photos, becomes the first impression for anyone browsing online. The more insight you provide about what makes your home special, the better we can highlight its unique story and create a marketing narrative that draws buyers in. Together, we'll ensure your home stands out and shines on every platform, leaving a lasting impression on everyone who sees it.

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