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SELL HAPPINESS WITHOUT DRAINING YOURSELF HOW TO MAKE SALES FROM THE HEART
Don’t ‘trade’ your happiness every time.
Selling happiness starts with possibility.
It’s hard to approach sales or marketing with a generous attitude if you’re already giving away a lot in your personal life. Do you ever exchange your money for temporary happiness, like a car that you can barely afford? What about spending too much time on certain tasks you dislike or with a group of friends you don’t really care for? Make conscious decisions to trade your money, time, and effort for happiness — and nothing less. That means cutting out unhealthy decisions that might’ve been useful coping mechanisms at one point of your life but are no longer necessary to help you thrive.
Even when you and your employees don’t feel 100%, remember that happiness starts with a common truth: Anything is possible. When you’re happy, it can feel like the world is full of opportunities. That’s something you want to share with your customers, whether through friendly one-on-one interactions or through your marketing campaigns. Give customers happiness, and give yourself purpose. When a business sells happiness, it doesn’t always directly convert into happiness for anyone else. Maybe they’re not in need of your service or product and simply aren’t receiving your messaging the same way they will later. However, when you shift your focus from selling to providing people with a sense of happiness and/or peace, you might surprise yourself with how meaningful and fulfilling your company’s content, marketing, and overall mission will feel for you and your team. Happiness can’t be bought, but it can be sold effectively to make the world a better place. We hope these tips will help make you and your team become more fulfilled marketers!
In life, you might feel pressured to smile even when you’re unhappy, and the same is true when trying to please customers in your business. As the best marketers know, happiness can’t be bought, but it can be sold. Selling happiness and fulfillment is something companies do every day — and for genuine, great reasons, too. But how do marketers display those positive feelings all the time? How do you remain an effective leader, fulfilled business owner, and ambitious individual when imposter syndrome strikes?
OUR CLIENTS SAY IT BEST “Case Barnett and team are exceptional. It was a very unusual and complicated situation, and they handled it with much empathy, patience, and professionalism. Case, Nicole, and Dena made us feel well represented and created a safety net of support and encouragement. They went above and beyond. I’m very grateful to have found strong legal representation and for the relationships it developed as well. Thank you, Case Barnett Law.” –Karen Quinones
This publication is intended to educate the general public about personal injury and elder abuse. It is not intended to be legal advice. Every case is different.
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